What is Tableau?
Tableau is a visual analytics platform transforming the way we use data to solve problems—empowering people and organizations to make the most of their data. From connection through collaboration, Tableau is a powerful, secure, and flexible end-to-end analytics platform.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
83 Likeliness to Recommend
1
Since last award
97 Plan to Renew
3
Since last award
75 Satisfaction of Cost Relative to Value
2
Since last award
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+80 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Tableau?
Pros
- Respectful
- Saves Time
- Acts with Integrity
- Continually Improving Product
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Dashboard
Predictive Sales Forecasting
Predictive Time-Series Reporting & Analytics
Visual Pipeline Monitoring
Intelligent Alerts and Notifications
Territory Analytics and Management
Artificial Intelligence-Based Insights
Scenario Analysis
Collaboration
Data Ingestion and Interoperability
Pipeline Planning
Vendor Capability Ratings
Quality of Features
Breadth of Features
Ease of Customization
Business Value Created
Ease of IT Administration
Ease of Implementation
Ease of Data Integration
Availability and Quality of Training
Usability and Intuitiveness
Vendor Support
Product Strategy and Rate of Improvement
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Business Intelligence & Analytics - Midmarket
Score 8.8
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Business Intelligence & Analytics - Enterprise
Score 8.7
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Data Preparation for Analytics
Score 8.5
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Metadata Management
Score 8.0
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Customer Intelligence
Score 7.9
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Tableau Reviews
Nanette C.
- Role: Information Technology
- Industry: Technology
- Involvement: End User of Application
Submitted Apr 2025
Mobile first smart dashboard to get insights.
Likeliness to Recommend
What differentiates Tableau from other similar products?
AI powered prediction and insights to automatically spot trends, outliers and correlation in our data.
What is your favorite aspect of this product?
Predictive and insights answer why something happened and what can i should do next.
What do you dislike most about this product?
Nothing bad about it
What recommendations would you give to someone considering this product?
Use of voice commands with my phone to get insights.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Peter W.
- Role: Operations
- Industry: Banking
- Involvement: End User of Application
Submitted Dec 2024
AI powered insights
Likeliness to Recommend
What differentiates Tableau from other similar products?
Combines Salesforce data with external sources for comprehensive view.
What is your favorite aspect of this product?
It provides robust security models including role based access control and compliance
What do you dislike most about this product?
New users may require training to fully leverage advanced analytics
What recommendations would you give to someone considering this product?
Provides highly interactive and customizable dashboard
Pros
- Helps Innovate
- Continually Improving Product
- Inspires Innovation
- Fair
- Role: Information Technology
- Industry: Entertainment
- Involvement: IT Leader or Manager
Submitted Nov 2026
Powerful, but might be overkill for what you need.
Likeliness to Recommend
Pros
- Reliable
- Performance Enhancing
- Enables Productivity
- Unique Features
Cons
- Less Efficient Service
- Less Generous
- Charges for Enhancements