Land and Expand Workbook for PLG Conversions

Author(s): Terra Higginson

This workbook guides you through optimizing product-led growth (PLG) conversions by tracking user behavior, refining engagement strategies, and driving expansion within existing customer segments.

Tags

PLG, Free trial, Freemium, Marketing, Sales, Product-led growth, GTM, go-to-market, strategy, product marketing, product management, revenue, conversions, sales-led, business strategy

View the Complete Blueprint:

Thought model representing Build Your Product-Led Growth Playbook

Build Your Product-Led Growth Playbook

Unlock the true power of hypergrowth with an effective PLG strategy.

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