From Silos to Synergy: Create Marketing and IT Alignment

CTOs and CMOs can use this research to break down IT and marketing silos and ensure the departments are working toward common goals. Strategically aligned IT and marketing...
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From Silos to Synergy: Create Marketing and IT Alignment – Phases 1-2

Use this research to to bridge the gap between marketing and IT. CMOs and CTOs will benefit from improved alignment that will help remove barriers to growth, enhance...

Create Marketing and IT Alignment Presentation

Create a joint presentation by the IT and marketing leaders to convey the plan to increase alignment and collaboration to meet organizational goals.

CTO-CMO Alignment Survey

This survey is a scoring diagnostic for CTOs and CMOs to measure their current level of alignment.

Is NICE Enlighten AI the Kiss of Death for Traditional Call Centers?

Discover how NICE Enlighten AI is transforming call centers. Say goodbye to traditional call centers and hello to the future of enterprise customer experience.

NICE Enlighten AI – The Kiss of Death for Traditional Call Centers?

Discover how NICE Enlighten AI is transforming call centers. Say goodbye to traditional call centers and hello to the future of enterprise customer experience.

Gen AI: Overhyped or Long-Term Revenue Generator?

Integrating generative AI offers significant opportunities and challenges for companies amid an extreme technology hype cycle. With AI spending down and many projects...

Marketing Collateral Activation Playbook

The collateral activation playbook is an easy-to-use guide where you can outline the goals of your collateral investment and identify key metrics.

Maximize ROI on Sales and Marketing Collateral

Unlock the full potential for ROI on your sales and marketing collateral. Leverage best practices to drive demand, improve conversions, and shorten the sales cycle. Gain...

Maximize ROI on Sales and Marketing Collateral Storyboard

Level-up conversions, time to close, and win-loss ratio with your SoftwareReviews marketing and sales collateral.
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