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Info-Tech Research Group Reveals How a Strategic Loyalty Program Can Boost Sports Fan Engagement in the Digital Age
In the rapidly evolving digital age, sports entertainment companies are grappling with the challenge of meeting the ever-changing needs and expectations of fans. Despite the potential benefits of loyalty programs, such programs have often been overlooked within the industry due to their complicat...
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CISOs Can Better Secure Hybrid Workforces With Zero Trust and SASE Strategies, Says Info-Tech Research Group
As organizations continue to shift to offer permanent remote work options, security concerns surrounding traditional remote setups have become more prevalent. To combat these issues, the principle of zero trust has emerged as a security-focused strategy, with secure access service edge (SASE) bei...
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Effective IT Service Management Requires Collaboration Between Agile and Traditional Teams, Says Info-Tech Research Group in New Industry Blueprint
During an economic downturn, businesses are under pressure to optimize their outputs. Integrating Agile practices with existing service management processes is one solution organizations can explore to maximize their business values. However, this collaborative approach can come with its own set ...
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Five Steps to Drive Technology Adoption Detailed in New Industry Report by Info-Tech Research Group
To keep up with shifting business needs in a constantly evolving market, it is increasingly imperative that organizations ensure they have the appropriate technologies in place. However, the fast-paced improvements, changes, and resulting obsolescence of certain technologies make it nearly imposs...
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A Customer-Centric Service Desk Is Key to Small Business Expansion, According to Info-Tech Research Group
Small enterprises face similar business challenges as their larger counterparts but with limited resources. As a result, designing a service desk that can support small businesses consistently and maintain the right balance of documentation can be difficult. Further, the substantial workload can ...
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Agile-Friendly Gating and Governance Requires a "Trust but Verify" Approach, says Info-Tech Research Group
Organizations often apply gating and governance procedures to ensure the efficient and effective use of resources. However, Agile project teams often find fault with traditional approaches as they were designed for Waterfall delivery, negating the advantages that Agile methods deliver. To help or...
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IT and Marketing Leaders Must Meet Increasing Customer Expectations for Data Protection and Privacy in Ever-Evolving Legal Landscape, Says Info-Tech Research Group
Organizations are facing increasingly stringent and ever-changing legal obligations regarding the protection of customer rights and privacy, particularly in respect to marketing activities. While employing a privacy-first approach to data protection offers ample benefits and seems simple in theor...
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The Right CRM Can Drive Organizational Growth in a Challenging Economic Market, Says Info-Tech Research Group
Over the last five years, as organizations look to mature their marketing, sales, and customer service capabilities, the market for customer relationship management (CRM) platforms has experienced an explosion of growth. However, despite the importance of CRMs in managing end-to-end customer inte...
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Labor Quality Is Small Enterprises' Biggest Challenge - A Tailored Workforce Plan Can Help, Says Info-Tech Research Group
In an uncertain labor market and economy, almost half of all small businesses are facing difficulties due to staff turnover. Small business leaders are often left at a disadvantage for hiring and retaining the best talent and can face even more difficulty due to a lack of a formal human resources...
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