

What is Twilio Customer Engagement Platform?
Streamline your communication capabilities with Twilio's advanced suite of APIs
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
87 Likeliness to Recommend
98 Plan to Renew
1
Since last award
82 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+93 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Twilio Customer Engagement Platform?
Pros
- Trustworthy
- Fair
- Friendly Negotiation
- Reliable
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
AI Engine for CPaaS
Code Libraries
WebRTC-based Calling
Integration APIs
Software Development Kit
Online Cloud Platform
Communication APIs
Cloud Integration
MMS API
Drag and Drop User Interface
Vendor Capability Ratings
Ease of Implementation
Usability and Intuitiveness
Business Value Created
Availability and Quality of Training
Breadth of Features
Ease of Customization
Vendor Support
Product Strategy and Rate of Improvement
Ease of Data Integration
Quality of Features
Ease of IT Administration
Twilio Customer Engagement Platform Reviews

Matthew G.
- Role: Sales Marketing
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Dec 2021
The market leader for a reason
Likeliness to Recommend
What differentiates Twilio Customer Engagement Platform from other similar products?
Keeping ahead of industry changes, deliverability issues, and pushing roadmap.
What is your favorite aspect of this product?
Reliability is top notch in a market with many comparables.
What do you dislike most about this product?
Support is slow to respond and help
What recommendations would you give to someone considering this product?
If you can afford it, this is the correct choice.
Pros
- Trustworthy
- Fair
- Continually Improving Product
- Enables Productivity
Cons
- Less Reliable
- Less Effective Service
- Less Caring

Matthew K.
- Role: C-Level
- Industry: Telecommunications
- Involvement: IT Development, Integration, and Administration
Submitted Dec 2021
Twilio Flex is the Flex for Founders
Likeliness to Recommend
What differentiates Twilio Customer Engagement Platform from other similar products?
Twilio and Segment are the most robust and user friendly to integrate as compared to Ringcentral.
What is your favorite aspect of this product?
Twilio and Segment integrate with so many tools and customizations.
What do you dislike most about this product?
Learning a CDP and integrating software via API still requires developers to do the majority of the integrations.
What recommendations would you give to someone considering this product?
Get Twilio and Segment CDP to grow your business, come equip with a developer to help you implement.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing

Olayinka B.
- Role: Sales Marketing
- Industry: Finance
- Involvement: End User of Application
Submitted Dec 2021
An handy marketing tool.
Likeliness to Recommend
What differentiates Twilio Customer Engagement Platform from other similar products?
The ease of use for non-technical users like myself, is an aspect which I think clearly differentiates Twilio from other alternative cloud communication tools we have used in the past for sms delivery purposes.
What is your favorite aspect of this product?
I like how quickly sms content and notifications are delivered to targeted recipients. The last time we did a measurement of delivery time, it took less than a minute for Twilio to deliver sms messages and I think that was more than ideal enough for us.
What do you dislike most about this product?
I think there is a need for Twilio to provide more analytics about our sms messages, especially regarding how target recipients engage with them. My little technical knowledge tells me this may be a big ask though.
What recommendations would you give to someone considering this product?
I use Twilio primarily for sms marketing purposes and I will recommend other teams to use Twilio for the same purpose as well. I cannot speak much about the software engineering uses of Twilio as I am not a software engineer.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing