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Zoho’s Dual Focus: Serving Small Business and Enterprise Through Product-Led Growth and AI Innovations

Zoho’s #SMZ25 conference in San Antonio in September 2025 served as a platform for deep dives into the company’s core strategy, offering insights beyond product launches. My discussion with Raju Vegesna, the company’s chief evangelist, revealed a long-term, deliberate approach to business software. The conversation touched upon Zoho’s product-led growth, its distinctive dual focus on small business and enterprise, and its competitive stance against much larger players.

Verint Engage 2025 Showcases New CX Workflow Automations Amid Thoma Bravo Acquisition

At its Engage 2025 conference, Verint (NASDAQ: VRNT) emphasized a consistent theme: Customer experience (CX) workflows can be automated to deliver outcomes that are stronger, faster, and measurable. Central to this approach is Verint’s open, multi-LLM platform designed to automate targeted CX workflows while giving organizations control over data, models, and existing systems. Engage 2025 showcased Verint’s solutions with new product launches, demonstrations of more than 50 automation bots, and CEO Dan Bodner’s strategic framing ahead of the Thoma Bravo acquisition.

Zoho's Strategic Play: Targeting Solopreneurs With a New Suite of Solutions

​Zoho Corporation, known for its self-funded and expansive business software suite, used its small business event #SMZ25 in San Antonio on September 3, 2025, as a platform to outline a new direction aimed at sole proprietors. The centerpiece of the announcements was Zoho Solo, a single application pitched as a low-cost, all-in-one entry point into the larger Zoho ecosystem. The company presented Solo as a way for micro-businesses to get started quickly while remaining on a path to scale into the broader Zoho offering.

Zoho Joins Major AI Players by Launching Zia LLM, Providing a Competitive Advantage to Zoho Customers

Zoho introduced multiple advancements in artificial intelligence. The prime announcement is the launch of Zia LLM, which includes three proprietary large language models. In keeping with the core principle that Zoho follows, which is to own its code and infrastructure, Zia LLM models are homegrown using the NVIDIA AI Accelerated computing platform. Zoho now joins a select group of global companies that have truly proprietary, foundational LLMs developed from the ground up.

Conga’s Strategic Pivot: Analyzing the Future of Revenue Lifecycle Management for Enterprise Leaders

As budgets receive increased scrutiny, technology leaders are looking for ways to unlock efficiencies and capabilities within their organizations. The Conga Connect conference underscored this reality, with conversations about the evolution of revenue lifecycle management (RLM) and the essential need for discovering hidden value, connecting disparate systems and teams, and increasing innovation.

Review: Microsoft’s AI Tour in Toronto, Dec. 2024

Microsoft’s AI Tour visited Toronto, ON, on December 3, 2024. The event primarily showcased Microsoft’s latest AI offerings and their capabilities. There were several other vendors present as well to demonstrate their own solutions in partnership with Microsoft. These vendors included NVIDIA, Cohere, Snowflake, and Insight, among others, who displayed how their offerings were using and adopting AI to improve their businesses through information panels. While the event itself offered a promising glimpse into what AI has been doing today to help people and organizations, it also showed why there is the need for measured expectations when implementing AI.

Generative AI in the Enterprise Contact Center – Use Cases, ROI, and Preparation

Contact center as a service (CCaaS) enterprise providers are steamrollering ahead with embedding generative AI functionality in their platforms – whether organizations are prepared for it or not. In this post, I explore a positive outlook for how generative AI can be used to enhance organizations' customer experience capabilities while generating ROI. This includes: 1. Listing the major use cases for generative AI in the contact center. 2. Discussing how we might calculate ROI from utilizing generative AI in the contact center. 3. Considering what organizations can do to prepare for CCaaS vendors’ release of generative AI functionality.

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