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Frase

Frase

Composite Score
7.3 /10
CX Score
7.9 /10
Category
Frase
7.3 /10

What is Frase?

Frase is the industry-leading AI Writing platform that helps you research, write, and optimize high-quality SEO content in minutes instead of hours. The vision is to create an answer-driven internet that is more accessible, and human to everyone. Frase is transforming SEO and content creation with AI.

Company Details


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Frase Ratings

Real user data aggregated to summarize the product performance and customer experience.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

83 Likeliness to Recommend

100 Plan to Renew

83 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+95 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Frase?

0% Negative
0% Neutral
100% Positive

Pros

  • Helps Innovate
  • Reliable
  • Enables Productivity
  • Efficient Service

Feature Ratings

Average 76

Social Media Integration

84

Data Analysis

83

Text-To-Image

79

Image and Video Generation

79

Data Protection and Security

79

Content Editor

79

Artificial Intelligence and Natural Language Processing

79

Search Engine Optimization

79

Translation

75

Customization

74

Grammar and Spellcheck

74

Vendor Capability Ratings

Average 78

Vendor Support

84

Usability and Intuitiveness

83

Availability and Quality of Training

79

Ease of Customization

79

Ease of IT Administration

79

Product Strategy and Rate of Improvement

79

Quality of Features

79

Business Value Created

79

Ease of Data Integration

74

Ease of Implementation

74

Breadth of Features

66

Frase Reviews

Neel R.

  • Role: Industry Specific Role
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Aug 2024

Time-Saving Tool for Content Writers

Likeliness to Recommend

8 /10

What differentiates Frase from other similar products?

Frase distinguishes itself from other writing tools through its unique content generation and SEO optimization features. Unlike many competitors, Frase not only assists users in crafting articles and blog posts, but also provides insights into the keywords and topics that are trending. This dual functionality helps content creators not only write effectively but also ensures their work is discoverable. Frase’s user-friendly interface makes it accessible for both beginners and experienced writers, allowing for a streamlined workflow that enhances productivity.

What is your favorite aspect of this product?

My favorite aspect is its ability to streamline the research process for content creation. The tool provides comprehensive insights into relevant keywords, top-performing articles, and competitive analysis right within the writing interface. This feature saves significant time and effort, which means you can focus more on crafting engaging content rather than spending hours sifting through data.

What do you dislike most about this product?

One aspect I dislike about Frase is its pricing structure for add-ons, which can be on the higher side for individual users or small businesses. While the features offered are robust and beneficial, the cost may deter some potential users who are looking for more budget-friendly alternatives.

What recommendations would you give to someone considering this product?

For anyone thinking about using Frase, I would recommend evaluating your specific content needs and how they fit with what Frase offers. If SEO optimization is a significant part of your strategy, this tool can be a great asset. However, if you primarily focus on creative writing without much emphasis on search rankings, you might want to explore other options that better suit your style.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Shyam K.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Feb 2024

getting the most out of your content with frase

Likeliness to Recommend

9 /10

What differentiates Frase from other similar products?

frase is better than others because it has tools for both creating content and optimizing it, making it an all-in-one platform for seo content study that is unmatched.

What is your favorite aspect of this product?

frase made content study and optimization straightforward and fluid. i like how quickly it plans content and analyzes rivals.

What do you dislike most about this product?

its keyword ideas aren't always right on the mark.

What recommendations would you give to someone considering this product?

frase is a game-changer for people who want to scale their content plan effectively. very strongly suggested!

Pros

  • Helps Innovate
  • Continually Improving Product
  • Enables Productivity
  • Trustworthy

SAURABH KUMAR S.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: IT Development, Integration, and Administration
Validated Review
Verified Reviewer

Submitted Sep 2025

"Frase: A Powerful AI Tool for Streamlined Content

Likeliness to Recommend

9 /10

What differentiates Frase from other similar products?

Frase stands out with in-editor SERP research, AI-powered briefs, real-time content scoring, and seamless integrations—offering powerful, cost-effective content optimization compared to pricier tools like SurferSEO or MarketMuse.

What is your favorite aspect of this product?

My favorite aspect of Frase is its real-time content optimization, which scores drafts against top-ranking pages and instantly suggests improvements—making it easy to create SEO-ready content without switching tools.

What do you dislike most about this product?

The biggest drawback of Frase is its learning curve and occasional AI-generated fluff, which means you often need to refine or fact-check content before it’s truly publish-ready.

What recommendations would you give to someone considering this product?

I’d recommend starting with Frase’s content brief and optimization features first, then gradually exploring its AI writing tools. Pair it with manual editing for accuracy, and use integrations to streamline publishing.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing
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