Info-Tech recommends rapidly updating your strategy for customer experience management (CXM) to ensure it can rise to the occasion of the COVID-19 pandemic.
Start by assessing the risk COVID-19 poses to your CXM approach and how it’ll impact marketing, sales, and customer service functions.
Implement actionable measures to blunt the threat of COVID-19 while protecting revenue, maintaining consistent product and service delivery, and improving the integrity of your brand. We’ll dive into five proven techniques in this brief!
