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Outline your brand's writing principles, style, grammar, punctuation, and number rules.
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Define your unique brand voice and develop a set of guidelines to ensure consistency across assets and platforms.
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Clarify your positioning in the marketplace and your unique competitive advantage.
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Define the “raison d’être” and fundamental principles of your brand.
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Develop a compelling brand message and story.
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The Survey Emails Best Practices Guidelines will provide you with step-by-step information and guidance on how to perform survey emails.
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Use this workbook to execute vendor evaluations. The workbook can be provided to your vendors to initially self-score and then be reviewed by your team; alternatively, your...
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Use this tool to collect ERP requirements in alignment with the major functional areas of ERP.
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This guide summarizes best practice information management and information architecture organizations and frameworks.
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Use this tool to collect CRM requirements in alignment with the major functional areas of CRM.
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