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This blueprint shows how building a strong Share of Voice can increase a company's market share. It provides guidance and tools to create and execute campaigns.
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This blueprint shows how using product management can significantly increase win rates and measure the success of CI team funding from management.
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This blueprint helps content marketers create an asset strategy that accelerates the buyer journey.
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Sales enablement aims to improve the performance of your sales team to increase revenue. This blueprint helps sales and marketing operations diagnose the maturity of their...
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This blueprint helps create a coherent brand architecture, enabling easy launches of new products and services, preparing for acquisitions, and modifying brand strategy. It...
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This storyboard will help leaders of customer advocacy programs get started with developing a formalized pilot program that will demonstrate the value of customer advocacy...
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Connecting through social media is an essential way to engage with your customers. Identify the best tools that suit your social media management needs.
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Our Build a Strong Analyst Relations Program Foundation blueprint guides your AR program's foundational success with insights from AR experts, ways to diagnose your current...
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This blueprint will help marketers understand ABM strategy types and accompanying levels of personalization, how to quickly assess their organization's ABM maturity, and...
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This blueprint highlights that using Public Relations can significantly increase a product launch success.
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