Adobe Deepens Ties With Microsoft and LinkedIn to Enhance Account-Based Experiences

Adobe announced at Adobe Summit 2019 that it is deepening its partnership with Microsoft, leveraging LinkedIn as a data source within Adobe Experience Cloud to provide...

ServiceNow and Adobe Take On Customer Relationship Management Giants

Adobe and ServiceNow are partnering to improve customer service and experience management. This reflects ServiceNow’s strategy to expand beyond ITSM, but this space will be...

Adobe Charges Ahead on Driving Compelling Personalization Using AI

Adobe is a pillar within the marketing orchestration and customer experience management space. Recently announced improvements to its personalization engine using AI will...

Salesforce Aims to Invest $2 Billion Over Five Years in Its Canadian Business

Salesforce, an established leader in a variety of customer experience domains, recently announced it will expand its Canadian footprint with a $2-billion investment over...

Sprinklr Moves Towards Broader Digital Engagement

Sprinklr has been a pillar of the social media management market for nearly a decade. The firm has now articulated a vision to move beyond its social roots, augmenting its...

MuleSoft Acquisition Powers Saleforce’s Year-End Earnings

Salesforce’s revenues maintained a torrid growth rate of 26% in the most recent quarter, placing the company on an annualized run rate of ~$15 billion! PaaS growth led the...

Understand and Apply Internet-of-Things Use Cases to Drive Organizational Success

This blueprint reviews Info-Tech’s definition and the scope of the Internet of Things (IoT) and highlights three enterprise use cases for IoT across proactive customer...
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Understand and Apply Internet-of-Things Use Cases to Drive Organizational Success – Executive Brief

Read this Executive Brief to understand whether the IoT is the right technology for your organization. Company leaders must understand how it will impact their industry and...

Understand and Apply Internet-of-Things Use Cases to Drive Organizational Success – Phases 1-3

This storyboard will help you begin your IoT journey with a concise understanding of the technology and its applicable use cases.

Understand and Apply Internet-of-Things Use Cases to Drive Organizational Success – Phase 1: Understand Core IoT Use Cases

Analyze the scope of the IoT and the three most prominent enterprise use cases.
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