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WebEngage, Inc.

WebEngage

Composite Score
7.6 /10
CX Score
7.9 /10
Category
WebEngage
7.6 /10

What is WebEngage?

WebEngage is a customer data platform and marketing automation suite that makes user engagement and retention simplified and highly effective for consumer tech enterprises and SMBs. The platform helps brands drive more revenue from their existing customers and anonymous users through highly contextual, hyper-personalized engagement campaigns across 10 communication channels.

Company Details


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WebEngage Ratings

Real user data aggregated to summarize the product performance and customer experience.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

91 Likeliness to Recommend

100 Plan to Renew

91 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+93 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love WebEngage?

0% Negative
0% Neutral
100% Positive

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Enables Productivity

Feature Ratings

Average 81

Scheduled Messaging

89

Opt-in

88

Text Messaging

84

Marketing Analytics

83

Application Integration

82

Communication Archive

82

Mobile Payments

82

Mobile Marketing Management

80

Social Media Marketing Management

74

Surveys Feedback

70

Loyalty Promotions Management

70

Vendor Capability Ratings

Average 80

Breadth of Features

91

Ease of Implementation

84

Product Strategy and Rate of Improvement

81

Ease of IT Administration

80

Quality of Features

80

Ease of Data Integration

79

Usability and Intuitiveness

79

Ease of Customization

78

Availability and Quality of Training

76

Business Value Created

75

Vendor Support

74

WebEngage Reviews

Jibran Yousuf K.

  • Role: Information Technology
  • Industry: Transportation
  • Involvement: IT Development, Integration, and Administration
Validated Review
Verified Reviewer

Submitted Sep 2022

A 360 tool for all your marketing needs!

Likeliness to Recommend

9 /10

What differentiates WebEngage from other similar products?

The features that WebEngage offers cover every aspect of a marketing strategy. Whether you want to target a user segment on the website, or through an email, or even by SMS, WebEngage is there with it's easy to use UI.

What is your favorite aspect of this product?

Marketing Automation. Email Marketing & analytics.

What do you dislike most about this product?

When I started working on this product, I had to look into their own language which is used in emails & other templates. That was a learning experience too tho.

What recommendations would you give to someone considering this product?

Setting WebEngage once will resolve and automate many tasks that will give an uplift to your revenue.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Performance Enhancing
  • Enables Productivity

Jessie A.

  • Role: Sales Marketing
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jul 2022

Robust software to achieve marketing consulting

Likeliness to Recommend

10 /10

What differentiates WebEngage from other similar products?

We make the program a good management of marketing consulting, we are always willing to improve the quality of our customers and visualize a more productive approach in each management. In short, the software has been very influential to have more clients because of the great results obtained.

What is your favorite aspect of this product?

I have been able to empower users to foster successful marketing outreach work. The interface is fluid and intelligent to achieve an interesting goal for my clients. The clients are happy with the results obtained. The support is impactful because they are very fast.

What do you dislike most about this product?

I don't like that the software has an inefficient way to visualize some functions, it is very useful.

What recommendations would you give to someone considering this product?

I recommend this product because of the many options of operation and containment of advice for future sales. It is amazing and has provided many advantages in business.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Enables Productivity
  • Trustworthy

Marcia P.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jun 2021

Efficiency in digital marketing automation

Likeliness to Recommend

8 /10

What differentiates WebEngage from other similar products?

It has been exceptional in indicating a well-done work method with the necessary ease in terms of campaigns and increase in customers in the market, without a doubt the program has been very solid so that our customers feel satisfied and comfortable to optimize a great service simplicity and quality specialized in web traffic with marketing automations in business processes or campaigns, integration with the website is very simple, from data segmentation to template creation, real-time A / B testing and scheduling It is done with great ease, the system is much more complete because it allows a CRM which increases the traffic to our website.

What is your favorite aspect of this product?

It's an amazing marketing automation tool, it has a nice reporting dashboard and scheduling features, I loved the flawless data flow and seamless workflows and enabled communication, I also like it's funnels and event-based travel. that reacts to an event in real time and helps us organize our marketing engagement pipeline interactively at each stage the user is in, it has also helped us to distribute our campaigns efficiently, the most important feature that i liked is the little logic with just drag and drop.

What do you dislike most about this product?

My experience has been very good in terms of how this platform works, it is one of the best tools that I use, so I have to think a lot to find a dislike, there is nothing that I do not like so far.

What recommendations would you give to someone considering this product?

It is a very complete tool designed to monitor and automate campaigns sent to clients, the platform is fast, reliable, robust and secure, I recommend WebEngage to anyone looking for a marketing automation platform.

Pros

  • Helps Innovate
  • Enables Productivity
  • Saves Time
  • Altruistic
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