What is Sprout Social?
People increasingly turn to social media to engage with your business. Sprout Social gives you the most powerful tools available to personally connect with customers, solve issues and create brand advocates. Sprout Social is a powerful solution for social media management. This all-in-one social media management platform unlocks the full potential of social to transform not just your marketing strategy—but every area of your organization.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
86 Likeliness to Recommend
96 Plan to Renew
84 Satisfaction of Cost Relative to Value
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Since last award
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+88 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Sprout Social?
Pros
- Respectful
- Enables Productivity
- Performance Enhancing
- Reliable
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Social Media Channel Integration Inbound
Social Response Management
Social Media Channel Integration Outbound
Social Moderation and Workflow Management
Campaign Execution
Dashboards and Visualization
Social Post Archival
Trend Analysis
Sentiment Analysis
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Quality of Features
Availability and Quality of Training
Ease of Customization
Ease of Data Integration
Usability and Intuitiveness
Breadth of Features
Ease of IT Administration
Vendor Support
Product Strategy and Rate of Improvement
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Sprout Social Reviews
Alex S.
- Role: Information Technology
- Industry: Technology
- Involvement: End User of Application
Submitted Feb 2022
Creates efficiencies that save us a lot of time
Likeliness to Recommend
What differentiates Sprout Social from other similar products?
Sprout Team collaboration tool is what attracted us to implement it. It has made a difference in our organization's collaborating experience and made it superior enabling teams to finish tasks effortlessly. Sprout’s team collaboration tools are particularly outlined to assist groups in increment visibility and accomplish workflow effectiveness. Its seamless integration with our existing tools has improved pulling of data and synchronizing them together. I love its ease of use that has made the learning curve less steep.
What is your favorite aspect of this product?
My favorite aspect of the product is the social listening tool that helps us better understand what the discussions are around our brand within the computerized space, it lets us make beyond any doubt we’re ruling share of voice in our industry in a significant, impactful, and positive way. Sprout’s progressed analytics rapidly got to be a favorite feature too. It’s imperative for all of us to have a line of locating into what’s going on, so we all get together routinely to do a profound plunge into our analytics, and growing is truly a tremendous component of that. It permits us to pull data in a steady and simple way.
What do you dislike most about this product?
Sprout Team is becoming everyone's favorite tool across our organization. I have nothing i dislike about the tool.
What recommendations would you give to someone considering this product?
Sprout Team has helped us better understand who our target audience is, how we can be most relevant and effective, and really take a customer-first approach. That was difficult for us to do before without having all the dots connected. Sprout Team has really helped us get to the next level as it relates to creating a truly engaged network, rather than just a one-way brand microphone. Sprout Team created efficiencies that save us a lot of time. People talking to us are going to get a much faster response than they would have otherwise.
Pros
- Continually Improving Product
- Efficient Service
- Saves Time
- Respectful
rose g.
- Role: Sales Marketing
- Industry: Retail
- Involvement: Business Leader or Manager
Submitted Feb 2022
Sprout Team
Likeliness to Recommend
What differentiates Sprout Social from other similar products?
Easy to use. Good cost .
What is your favorite aspect of this product?
Easy to use no matter your ability online.
What do you dislike most about this product?
I dont have any complaints
What recommendations would you give to someone considering this product?
Absolutely GET IT !
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Jasmine C.
- Role: Sales Marketing
- Industry: Other
- Involvement: End User of Application
Submitted Feb 2022
Really durable! Perfect for a business!
Likeliness to Recommend
What differentiates Sprout Social from other similar products?
When it comes to managing social media, Sprout Social unites ease and productivity. I used it to handle my firm's digital networks and have had no issues with it. On the opposite, it has shown to be a viable option for a number of people. I was able to arrange and post on social media without incident. It features excellent vistas as well as sophisticated tracking and analytical capabilities.
What is your favorite aspect of this product?
Sprout's social analytics service has been quite helpful in providing me with insights into posts generated by endorsers. Responsibility and numbers for our micro-impactors are game changers.
What do you dislike most about this product?
Using Sprout, there's undoubtedly a learning curve. May not be the user-friendly tool, and if you're a tiny company or non-profit, probably it's not worth buying this system with so many capabilities instead of a basic platform.
What recommendations would you give to someone considering this product?
Assess the scope of your company's social media requirements. It will most likely confuse you if you're a one-person digital media team. It's fantastic if you're part of a truly social team!
Pros
- Trustworthy
- Caring
- Helps Innovate
- Continually Improving Product
