
What is Semrush SEO Writing Assistant?
SEO Writing Assistant is a smart writing editor that helps you optimize your copy for engagement and SEO. The SEO Writing Assistant (SWA) gives any writer the ability to check the SEO potential and originality of a piece of content in real time and also determines how easy to read that piece of text is to users.
Company Details
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Get AssistanceSemrush SEO Writing Assistant Ratings
Real user data aggregated to summarize the product performance and customer experience.
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
90 Likeliness to Recommend
100 Plan to Renew
86 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+99 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Semrush SEO Writing Assistant?
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Long Form Content Generation
Multi-Language Support
Artificial Intelligence and Natural Language Processing
Customization
Auto-Completion and Predictive Text
Integration
Collaboration
Article Summarizer
Plagiarism Checker
Text Personalization
Style and Tone Suggestions
Vendor Capability Ratings
Ease of Implementation
Ease of Customization
Quality of Features
Ease of Data Integration
Product Strategy and Rate of Improvement
Ease of IT Administration
Usability and Intuitiveness
Vendor Support
Breadth of Features
Business Value Created
Availability and Quality of Training
Semrush SEO Writing Assistant Reviews

Mabel O.
- Role: Sales Marketing
- Industry: Media
- Involvement: Business Leader or Manager
Submitted Apr 2025
Great software reduce price for renewal
Likeliness to Recommend
What differentiates Semrush SEO Writing Assistant from other similar products?
Keyword research. Plagiarism check, user interface is great as well
What is your favorite aspect of this product?
Keyword research
What do you dislike most about this product?
Subscription cost is high
What recommendations would you give to someone considering this product?
Discounts or bundle offers on renewals of subscription
Pros
- Reliable
- Performance Enhancing
- Enables Productivity
- Trustworthy

Casey R.
- Role: Operations
- Industry: Consulting
- Involvement: Vendor Selection and Purchasing
Submitted Feb 2025
Great Product to use for small businesses.
Likeliness to Recommend
What differentiates Semrush SEO Writing Assistant from other similar products?
It has more features and is always going through updates.
What is your favorite aspect of this product?
The user guide is helpful.
What do you dislike most about this product?
The time it takes to learn the software.
What recommendations would you give to someone considering this product?
Take time to understand all the features.
Pros
- Helps Innovate
- Reliable
- Performance Enhancing
- Enables Productivity

Akshat A.
- Role: Sales Marketing
- Industry: Education
- Involvement: IT Development, Integration, and Administration
Submitted May 2024
Easy to use and have alot pf features
Likeliness to Recommend
What differentiates Semrush SEO Writing Assistant from other similar products?
Sem rush make proper structure to your article
What is your favorite aspect of this product?
The speed and the accuracy
What do you dislike most about this product?
That gives only 1000 words in 1 article
What recommendations would you give to someone considering this product?
Best tool for writing seo optimised article
Pros
- Performance Enhancing
- Trustworthy
- Efficient Service
- Inspires Innovation