
What is HubSpot Marketing Hub?
Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
89 Likeliness to Recommend
97 Plan to Renew
1
Since last award
83 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+92 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love HubSpot Marketing Hub?
Pros
- Respectful
- Reliable
- Enables Productivity
- Helps Innovate
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Email Delivery
Campaign Management
Segmentation
Auto-Responders
Basic Reporting and Analytics
Contact Database
Sales Intelligence & Conversion Rates
Mobile Optimized
Content Authoring
Email Templates
Dynamic Content
Vendor Capability Ratings
Breadth of Features
Business Value Created
Quality of Features
Availability and Quality of Training
Ease of Implementation
Product Strategy and Rate of Improvement
Usability and Intuitiveness
Ease of Customization
Ease of Data Integration
Ease of IT Administration
Vendor Support
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Marketing Platforms - Enterprise
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Marketing Automation - B2C
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Marketing Automation - B2B
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Website Analytics
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Social Media Monitoring
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A/B Testing
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HubSpot Marketing Hub Reviews

Amber G.
- Role: Industry Specific Role
- Industry: Other
- Involvement: End User of Application
Submitted Aug 2021
A very complete system.
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
It is simple and is perfectly made for automation, in the Marketing department they are satisfied with the results it leaves. Also counting on a perfect analysis, with emails and SMS; it greatly facilitates the work that is carried out in the organization.
What is your favorite aspect of this product?
It has a data collection system about the client, identifying the needs of all potential clients. Offering their customers whom they can contact to make their purchase more easily.
What do you dislike most about this product?
It really complies with the work and with the needs of each client, everything has been perfect and we have had no problems, we love it.
What recommendations would you give to someone considering this product?
Everything is through social networks, email or SMS, in a simple and fast way. Using it is a good option for our company and for our users, a Marketing platform with all the necessary features.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing

Luiz C.
- Role: C-Level
- Industry: Consulting
- Involvement: Business Leader or Manager
Submitted Aug 2021
Blow marketing minds !!!!
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
Hubspot leads the marketing automation industry.
What is your favorite aspect of this product?
The unique approach to personas and dynamic content
What do you dislike most about this product?
the price is definitely the worst in all features
What recommendations would you give to someone considering this product?
If you want to succeed please acquire and use it to full capacity. Your wallet will thank you
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing

Paul K.
- Role: Information Technology
- Industry: Insurance
- Involvement: End User of Application
Submitted Aug 2021
An excellent and outstanding email marketing tool.
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
HubSpot Marketing Hub has been a reliable tool for email marketing purposes. Its one of the best email Marketing Platforms i have ever used. We use HubSpot Marketing Hub to market our products and services with ease.
What is your favorite aspect of this product?
Since we started using HubSpot Marketing Hub, it has been easy to interact with our customers. It allows you to easily manage email lists, send outbound emails within seconds and personalize emails. It has a responsive customer support team, very helpful and reliable.
What do you dislike most about this product?
HubSpot Marketing Hub is a complete software for email marketing. I have not yet discovered any challenge.
What recommendations would you give to someone considering this product?
To save money and time, I recommend HubSpot Marketing Hub for email marketing.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Enables Productivity