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Looker

Composite Score
8.5 /10
CX Score
8.9 /10
Looker
8.5 /10

What is Looker?

Looker is a platform for data that streamlines the data supply chain to create actionable information. It allows any organization to extract value from their data at web-scale, delivers powerful purpose built applications to address the needs of specific teams, and provides a flexible, embedded analytics framework with Powered by Looker.

Company Details


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Awards & Recognition

Looker won the following awards in the Business Intelligence & Analytics - Midmarket category

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Looker Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Looker.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

84 Likeliness to Recommend

1
Since last award

95 Plan to Renew

77 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+90 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Looker?

1% Negative
7% Neutral
92% Positive

Pros

  • Trustworthy
  • Respectful
  • Fair
  • Acts with Integrity

Feature Ratings

Average 80

BI Security

84

Data Exploration and Visualization

84

Dashboard

83

Operational Reporting Capabilities

83

Collaboration

82

Data Connectors and Data Mashup

80

Self Service and Ad Hoc Capabilities

80

Intelligent Alerts and Notifications

80

BI Platform Administration

79

Mobile

70

Vendor Capability Ratings

Average 76

Business Value Created

82

Quality of Features

79

Ease of Data Integration

79

Ease of Implementation

78

Breadth of Features

77

Ease of IT Administration

76

Ease of Customization

76

Usability and Intuitiveness

75

Vendor Support

73

Availability and Quality of Training

73

Product Strategy and Rate of Improvement

72

Looker Reviews

Funom H.

  • Role: Finance
  • Industry: Finance
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Oct 2025

Powerful analytics tool

Likeliness to Recommend

9 /10

What differentiates Looker from other similar products?

Looker stands out because of how easy it is to build and share dashboards. The collaboration features make it simple for teams to work together on reports without needing a lot of technical skills.

What is your favorite aspect of this product?

I really like how customizable the dashboards are. For example, I can quickly filter sales data by region or product type during meetings and show real-time results to my team. It helps make decisions faster because everything is so visual and interactive.

What do you dislike most about this product?

Setting up some of the more advanced analytics can be tricky if you’re not technical. Sometimes, it takes extra time or help from the IT team to get certain data models working the way you want.

What recommendations would you give to someone considering this product?

I’d say go for Looker if your organization relies heavily on data-driven decisions. Just make sure you have someone on your team who understands data modelling to help with the setup. Once it’s properly configured, it becomes a very powerful and user-friendly analytics tool.

Pros

  • Helps Innovate
  • Reliable
  • Efficient Service
  • Inspires Innovation

Sachin B.

  • Role: Information Technology
  • Industry: Food and Beverage
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Oct 2025

Great Platform for Data Insights and Collaboration

Likeliness to Recommend

10 /10

What differentiates Looker from other similar products?

Looker stands out for its strong data modeling layer and flexibility through LookML. It allows deep customization while keeping data governance and consistency across the organization.

What is your favorite aspect of this product?

I really like how easy it is to build interactive dashboards and share insights with teams. The visualization options are clean, and the integration with Google Cloud makes data access seamless.

What do you dislike most about this product?

Sometimes the initial setup and LookML learning curve can be challenging for non-technical users. Also, complex queries can take a bit longer to render dashboards.

What recommendations would you give to someone considering this product?

Start by clearly defining your data model and governance before scaling dashboards. Invest time in learning LookML — it pays off later. Ideal for teams that want both flexibility and centralized control.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Enables Productivity

Vaibhav L.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Oct 2025

The rapid visualization tool.

Likeliness to Recommend

9 /10

What differentiates Looker from other similar products?

its cloud functionality is makes it different, anyone who just has a share access can see and edit reports (with editor access).

What is your favorite aspect of this product?

The data modelling is more easy than other bi tools.

What do you dislike most about this product?

Visuals are not much clear compare to other, quality seems low

What recommendations would you give to someone considering this product?

If you have more peoples in team and want to work in same report, then in free of cost you can start building.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Performance Enhancing
  • Enables Productivity

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