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What is Constant Contact?

Constant Contact is a digital marketing platform that makes email marketing easy. With Constant Contact, you can create effective email marketing and other online marketing campaigns to meet your business goals. From email to social marketing, time-saving automations to standout customer support, we help your business grab the attention — and revenue — it deserves.

Company Details


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Awards & Recognition

Constant Contact won the following awards in the Email Marketing category

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Constant Contact Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Constant Contact.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

87 Likeliness to Recommend

90 Plan to Renew

87 Satisfaction of Cost Relative to Value

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Since last award


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+84 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Constant Contact?

6% Negative
5% Neutral
89% Positive

Pros

  • Security Protects
  • Reliable
  • Respectful
  • Acts with Integrity

Feature Ratings

Average 85

Email Delivery

90

Auto-Responders

87

Email Templates

85

Campaign Management

85

SPAM Compliance

85

Basic Reporting and Analytics

85

Surveys and Polling

85

Segmentation

84

Contact Database

84

Sales Intelligence & Conversion Rates

83

Dynamic Content

83

Vendor Capability Ratings

Average 83

Ease of Implementation

86

Business Value Created

86

Ease of IT Administration

86

Product Strategy and Rate of Improvement

84

Ease of Data Integration

84

Usability and Intuitiveness

84

Quality of Features

83

Ease of Customization

81

Breadth of Features

81

Availability and Quality of Training

81

Vendor Support

80

Constant Contact Reviews

Emily T.

  • Role: Industry Specific Role
  • Industry: Entertainment
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Feb 2024

Mail marketing is very professional

Likeliness to Recommend

9 /10

What differentiates Constant Contact from other similar products?

We are able to keep our clientele informed of all the latest technical advancements in our sector with the support of Constant Contact. The email advertising tool is our go-to. Here is how we provide data to our patrons. We are eager to see the results of the service's survey and have only recently begun utilizing it.

What is your favorite aspect of this product?

Thanks to Constant Contact, we can keep our clients updated on all the newest technological developments in our industry. Our preferred method of advertising is by email. Here is how our customers may access our data. We have only now started using the service, therefore we are quite interested in seeing how the survey turns out.

What do you dislike most about this product?

It would be great if Constant Contact sent out more email newsletters with helpful tips on how to create attractive email subjects and designs for consumers.

What recommendations would you give to someone considering this product?

Companies and non-profit organizations just starting out in the world of marketing will find Constant Contact an indispensable tool. It doesn't take long to get used to their email builder because of how simple it is. Anyone can start using it if they already have a concept for the brand. Although there is an initial investment, small businesses should be aware of this. Additionally, their social media capabilities need to be improved so that they can compete with other management solutions on the market.

Pros

  • Reliable
  • Performance Enhancing
  • Trustworthy
  • Unique Features

Douglas C.

  • Role: C-Level
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jan 2024

Great email marketing tool for any business

Likeliness to Recommend

8 /10

What differentiates Constant Contact from other similar products?

Creating and distributing email marketing campaigns is a breeze with Constant Contact. Both the platform and the support of the team have always been there for me when I needed them. You can activate targeting and develop contacts with various settings.

What is your favorite aspect of this product?

I love how much time it saves me and how much more professional it looks compared to regular email. During business hours, it's great that someone can respond to my chat request fairly quickly. Acquiring new clients is very simple.

What do you dislike most about this product?

If Constant Contact were to increase the frequency of their email newsletters, I would really like them to include helpful tips on how to create efficient email templates and what to write in them.

What recommendations would you give to someone considering this product?

I particularly love the drag and drop feature. Instead of starting with a blank canvas, Constant Contact provides a collection of pre-designed email templates. I really like this feature. Those who like to customize their email designs can also find blank templates to work with. Constant Contact has top-notch customer service. They go out of their way to be helpful and friendly. We keep our clients informed about industry news using Constant Contact at least once or twice a month.

Pros

  • Reliable
  • Efficient Service
  • Acts with Integrity
  • Transparent

Anne H.

  • Role: C-Level
  • Industry: Retail
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Dec 2023

Poor customer support, difficult to cancel

Likeliness to Recommend

3 /10

What differentiates Constant Contact from other similar products?

Initially, it was easy to create email campaigns, although editing photos and getting things to look attractive proved tricky. The ability to copy the HTML code of the campaigns for use in other programs was very attractive, but that feature disappeared.

What is your favorite aspect of this product?

No favorite feature

What do you dislike most about this product?

I tried for months to cancel the subscription. They require a phone call to cancel, but I was kept on hold every time and would give up after nearly an hour of waiting each time. Email contact information is buried deep in a series of FAQs, and the "call back" feature in chat does not appear when you select "cancel service" or "billing" as an inquiry option. I felt as though they were deliberately trying to make it very difficult to cancel the service. I ended up putting a block on my credit card.

What recommendations would you give to someone considering this product?

For price, features, and poor customer support, I would not recommend this product at all.

Pros

  • Helps Innovate
  • Unique Features
  • Over Delivered
  • Security Protects

Cons

  • Less Efficient Service
  • Less Effective Service
  • Less Caring

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