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Buffer Logo Award Winner Product Badge
Buffer Inc

Buffer

Composite Score
8.9 /10
CX Score
9.1 /10
Category
Buffer
8.9 /10

What is Buffer?

A better way to manage social media for your business. Buffer makes it easy to manage your business's social media accounts. Schedule posts, analyze performance, and collaborate with your team — all in one place.

Company Details


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Awards & Recognition

Buffer won the following awards in the Social Media Management - Enterprise category

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Buffer Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Buffer.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

88 Likeliness to Recommend

91 Plan to Renew

85 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+93 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Buffer?

1% Negative
5% Neutral
94% Positive

Pros

  • Reliable
  • Respectful
  • Enables Productivity
  • Effective Service

Feature Ratings

Average 85

Social Moderation and Workflow Management

88

Social Media Channel Integration Inbound

87

Social Post Archival

87

Social Media Channel Integration Outbound

87

Campaign Execution

86

Dashboards and Visualization

85

Social Asset Management

84

Social Response Management

84

Contextual Analysis

84

Trend Analysis

82

Sentiment Analysis

79

Vendor Capability Ratings

Average 83

Ease of Implementation

87

Ease of Data Integration

87

Quality of Features

85

Ease of IT Administration

85

Usability and Intuitiveness

84

Business Value Created

83

Ease of Customization

82

Vendor Support

81

Product Strategy and Rate of Improvement

81

Breadth of Features

81

Availability and Quality of Training

80

Buffer Reviews

Kel W.

  • Role: Information Technology
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Aug 2021

We can manage more easily

Likeliness to Recommend

9 /10

What differentiates Buffer from other similar products?

This company, as it is in charge of being able to handle the publications of social networks, has a lot of competition which means that it always has to update its way of working and the way in which the technology is implemented will always be among the first best so I fully trust in your capabilities to keep the platform up-to-date and up-to-date for much longer

What is your favorite aspect of this product?

Buffer has one of the best platforms that I used to publish with social media programming, which makes it very effective to organize the way I work with respect to the publications, it makes my life easier because I can control almost any publication with a long time in advance and How should a social network with an extremely demanding public be managed

What do you dislike most about this product?

The way buffer works is very good but sometimes it has platform errors and also at the time of publishing at the time it is scheduled, sometimes it is published twice and this is somewhat annoying in that case you have to go and delete publication of both that they were published, this creates a bit of anxiety because I have to constantly check to see that everything is going well, even setting all the publications well in advance, also that sometimes the page is a little slow and is ticked but it is solved by refreshing the page

What recommendations would you give to someone considering this product?

Currently I highly recommend this company that offers the programming service for our social networks because we can do this with a long time in advance and apart from being able to make the publications with much higher quality because we have much more time to do them, I highly recommend using this type of platform that it offers buffer because apart from it it has many tutorials on the internet apart from its platform is very intuitive and we can learn to use it easily that is why I do not recommend to my acquaintances and co-workers

Pros

  • Reliable
  • Performance Enhancing
  • Unique Features
  • Effective Service

Emily S.

  • Role: Sales Marketing
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Aug 2021

Great entry level Social Media Management tool

Likeliness to Recommend

9 /10

What differentiates Buffer from other similar products?

Buffer is a really intuitive platform. It's super easy to learn the basics, the UI is beautiful, and the free Chrome extension is really useful for scheduling posts from the content pages themselves.

What is your favorite aspect of this product?

The user interface

What do you dislike most about this product?

I don't recall any dislikes

What recommendations would you give to someone considering this product?

This is great for new marketers to pick up, and the free version is great for side-businesses/hobbies. It's probably not the best tool for someone managing multiple brands/accounts, or enterprise level SMM.

Pros

  • Enables Productivity
  • Reliable
  • Performance Enhancing
  • Unique Features

Alex C.

  • Role: Information Technology
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Aug 2021

It has made my life easier buffer

Likeliness to Recommend

9 /10

What differentiates Buffer from other similar products?

Apart from buffer there are other companies that are also dedicated to the same but are very expensive sometimes it gives many failures and they are more difficult to Learn to use instead buffer offers the ease of programming several publications even months before with an essential quality we can visualize When they are going to be published and when we cannot eliminate it or reschedule it, which makes the job easier to do it and what is a company that has years in the field is improving more and more

What is your favorite aspect of this product?

Of all the companies that I used to manage my social networks, the best doubt is their quality, the way to schedule the publications as long as possible, the technical support is one of the best, they always resolve the complaints and doubts that we have, which speaks very well From the company and the administration aside there are forums that are totally dedicated to buffer and all the things that can be created with it, which is a super big advantage over another that uses and I love this

What do you dislike most about this product?

There are things that I do not like about buffer and one of them is that sometimes the publication is delayed a bit or it is simply not published, this situation has happened to me several times but I managed to solve it by contacting support and they update me or tomorrow in the publication that I really want and there was once a promotion for the errors caused and for the delays really you and totally satisfied with buffer and its way of working removing the bad things

What recommendations would you give to someone considering this product?

My recommendation is that for people who have social networks with whom to carry their own brand in social networks, it is best to hire buffer services Because we do not have to spend all day leaving at the right time, we simply do it days in advance and so we can timing the publications at the indicated time at the indicated time does not facilitate the work and facilitates interaction with the public by the time it is scheduled, which is in favor of this great tool called buffer

Pros

  • Continually Improving Product
  • Reliable
  • Trustworthy
  • Unique Features

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