What is Buffer?
A better way to manage social media for your business. Buffer makes it easy to manage your business's social media accounts. Schedule posts, analyze performance, and collaborate with your team — all in one place.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
88 Likeliness to Recommend
91 Plan to Renew
85 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+93 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Buffer?
Pros
- Reliable
- Respectful
- Enables Productivity
- Effective Service
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Social Moderation and Workflow Management
Social Media Channel Integration Inbound
Social Post Archival
Social Media Channel Integration Outbound
Campaign Execution
Dashboards and Visualization
Social Asset Management
Social Response Management
Contextual Analysis
Trend Analysis
Sentiment Analysis
Vendor Capability Ratings
Ease of Implementation
Ease of Data Integration
Quality of Features
Ease of IT Administration
Usability and Intuitiveness
Business Value Created
Ease of Customization
Vendor Support
Product Strategy and Rate of Improvement
Breadth of Features
Availability and Quality of Training
Buffer Reviews
Penelope s.
- Role: Information Technology
- Industry: Technology
- Involvement: End User of Application
Submitted Sep 2022
Best social media management tool for managers.
Likeliness to Recommend
What differentiates Buffer from other similar products?
Scheduling feature work very well and we are able to schedule post even a month in advance. It's easy to connect to major platforms especially Twitter and Facebook We are aslo able to get overall analytics of each social media platform and aslo able to simultaneously post on different social media accounts.
What is your favorite aspect of this product?
It's makes scheduling of post to be easy within our different social media accounts. Easy to connect to different platforms and aslo we able to get detailed analytics of each social media account.
What do you dislike most about this product?
No dislike . It's relatively easy tool to use and requires very minimal training to use.
What recommendations would you give to someone considering this product?
Buffer is a cheaper tool for social media management. Easy to connect with major social media platforms. Great analytics of each social media account and aslo they have an amazing customer support team.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Jaione d.
- Role: Consultant
- Industry: Communications
- Involvement: End User of Application
Submitted Sep 2022
A very complete tool!
Likeliness to Recommend
What differentiates Buffer from other similar products?
- Simple interface - Free reports - Ease of management
What is your favorite aspect of this product?
The reports are very comprehensive, clients appreciate understanding everything at a glance.
What do you dislike most about this product?
It should upgrade its management panel
What recommendations would you give to someone considering this product?
Let them search and compare. In Spain, for example, we have better social media management tools.
Pros
- Saves Time
- Respectful
- Acts with Integrity
- Generous Negotitation
Cons
- Slower Product Innovation
- Commodity Features
- Vendor's Interest First
Chris H.
- Role: C-Level
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Aug 2022
Keap is perfect for optimizing our social network
Likeliness to Recommend
What differentiates Buffer from other similar products?
Quite often, I will utilize Buffer. It's incredibly simple to operate. It's easy to create an account, and you can connect all of your main social media networks to it. Almost instantly, your message will be broadcast over every major social network.
What is your favorite aspect of this product?
Using Buffer, scheduling social media posts and automating your social media strategy is a breeze. The finest feature is that, unlike a major rival, they provide users instant access to all of their social network profiles at once.
What do you dislike most about this product?
Unfortunately, I had some issues setting up Facebook. Plus, it would be really useful if this software offered many perspectives on the arrangement.
What recommendations would you give to someone considering this product?
I think you'll really enjoy how it's become better over the years, ironing out all the kinks that used to drive us crazy. They are a staff that truly values their customers. That's why I'd want to put it through some preliminary tests.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
