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Bloomreach Engagement Logo
Bloomreach Engagement Logo
Bloomreach Inc

Bloomreach Engagement

Composite Score
8.3 /10
CX Score
8.7 /10
Category
Bloomreach Engagement
8.3 /10

What is Bloomreach Engagement?

Bloomreach Engagement is a real-time platform with intelligent marketing automation. It offers the tools essential for reaching top customers with hyper-personalized experiences, helping businesses to drive engagement, conversion, and loyalty. As a single platform that combines the power of a customer data platform, an email service provider, artificial intelligence, marketing automation, and web personalization, Bloomreach Engagement empowers users to create highly targeted and personalized campaigns that drive revenue.

Company Details


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Awards & Recognition

Bloomreach Engagement won the following awards in the Marketing Automation - B2C category

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Bloomreach Engagement Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Bloomreach Engagement.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

89 Likeliness to Recommend

1
Since last award

100 Plan to Renew

84 Satisfaction of Cost Relative to Value

1
Since last award


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+97 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Bloomreach Engagement?

0% Negative
0% Neutral
100% Positive

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Feature Ratings

Average 86

Email Marketing Automation

92

Customer Journey Modelling

89

Marketing Analytics

88

Marketing Master Data Management

84

Marketing Asset Management

83

Marketing Project Management

82

SMS Marketing

82

Social Media Marketing Management

82

Mobile Marketing Management

79

Vendor Capability Ratings

Average 84

Breadth of Features

86

Ease of IT Administration

86

Product Strategy and Rate of Improvement

85

Business Value Created

85

Ease of Implementation

85

Ease of Data Integration

84

Availability and Quality of Training

84

Vendor Support

83

Quality of Features

83

Usability and Intuitiveness

82

Ease of Customization

80

Bloomreach Engagement Screenshots

Bloomreach Engagement Videos

Bloomreach Engagement Reviews

Peter S.

  • Role: Finance
  • Industry: Finance
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Sep 2022

it is an essential tool for me

Likeliness to Recommend

9 /10

What differentiates Bloomreach Engagement from other similar products?

Bloomreach assisted us on a number of projects. Generally speaking, it was about learning more about online consumer behavior, where we may build more successful campaigns using all current trends, such as automation, personalization, follow-ups, care, etc. It turned into a very useful instrument for us; we had a lot of it.

What is your favorite aspect of this product?

The ability to produce everything in a single location with a single tool is the biggest feature of Bloomreach. We can assess all results, and if we are successful, we simply automate those situations once more in Bloomreach. When we needed assistance, customer service responded promptly and expertly. Campaign Monitor is quick and efficient for us.

What do you dislike most about this product?

There is a ton of options, and sometimes they are not very user-friendly, making it sometimes too tough to define certain reports. The pricing is quite high and is only appropriate for very large businesses. I can't rely on funnels because almost always, they produce different results than what the report indicates.

What recommendations would you give to someone considering this product?

They are assisting us in setting up various machine learning models and outlining various features and their effects as we implement our recommendation module. The support staff has responded quickly and fixed any issues I've had so far. I advise individuals who desire to excel in their field to do this.

Pros

  • Reliable
  • Enables Productivity
  • Trustworthy
  • Efficient Service

Micheal C.

  • Role: Operations
  • Industry: Communications
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Aug 2022

Bloomreach is a intuitive and straightforward tool

Likeliness to Recommend

8 /10

What differentiates Bloomreach Engagement from other similar products?

I find Bloomreach’s brSM platform to be intuitive and straightforward to use. Searching and browsing rules are done in a flash and go live quickly. I appreciate the superior level of Support we receive & once problems do arise, I find our DXM team to be excellent. Using Bloomreach is extremely helpful. We’ve got the full info in one place. In the past, we couldn’t reach synergies between classical retail and e-commerce because we had no global view of client activities.

What is your favorite aspect of this product?

The simplest factor concerning Bloomreach is that we can produce everything in one place in one tool. Once the successful campaign, we can measure all results and if we succeed, we are simply automating those situations again in Bloomreach. If we struggled with something, we got fast and skilled help from client support.

What do you dislike most about this product?

The integration of a part of the merchandise is a bit tougher compared to different tools. However, don’t get me wrong. If you’re doing basic functions, it’s ok (for example easy tracking of visits like in Google Analytics, etc.), but if you’re functioning on a more advanced task, you will need the assistance of your developers and Bloomreach support.

What recommendations would you give to someone considering this product?

Bloomreach Commerce experience Cloud offers me the chance to figure out an enormous quantity of information relatively simply via its easy interface and predefined reporting and workflows. This helps to make better marketing selections overall, that are supported by data.

Pros

  • Reliable
  • Performance Enhancing
  • Effective Service
  • Altruistic

Leung Jun C.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jul 2022

Everything you need for campaign management is in.

Likeliness to Recommend

9 /10

What differentiates Bloomreach Engagement from other similar products?

I can almost always locate what I need with Bloomreach. I have no problem integrating other platforms and third party APIs. Moderators or content authors do not need to have advanced training or IT knowledge. They can use it after a short training session. more effective customer segmentation.

What is your favorite aspect of this product?

I like Bloomreach because it allows me to monitor how my clients interact with the company and take appropriate action, as well as speed up data management and reporting. I can design my own unique solutions for a variety of scenarios thanks to it. Excellent customer service - they were always very friendly, proactive and competent to help us with any problem. The results of automated surveys linked to other automated initiatives help us locate new prospects and help me spot potential business leaks more accurately.

What do you dislike most about this product?

The price is very high and it is only suitable for very large businesses. Other than that, excellent tool.

What recommendations would you give to someone considering this product?

It is a great platform with tons of useful information. Numerous marketing channels are covered, including email campaigns, automated email, text messaging, and push notification scenarios, as well as Facebook and Google Ads Manager integration.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Most Popular Bloomreach Engagement Comparisons

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