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Don’t Underestimate the Need to Protect Your Brand in Publicity Clauses

Author(s): Donna Glidden

Publicity clauses in contracts are often overlooked, which can present unnecessary reputational and financial risk to your company if not worded appropriately or if the agreement is silent.

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Publicity, advertising, marketing, publicity clause, customer references, technology contracts, reputational risk, financial risk, brand risk, trademarks
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