What is Zoho Campaigns?
Email marketing software that drives sales. Create, send, and track email campaigns that help you build a strong customer base. From beautiful email templates to an easy-to-use editor, and automation tools to real-time analytics, Zoho Campaigns has it all.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
90 Likeliness to Recommend
94 Plan to Renew
89 Satisfaction of Cost Relative to Value
1
Since last award
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+96 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Zoho Campaigns?
Pros
- Respectful
- Reliable
- Performance Enhancing
- Client Friendly Policies
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Email Delivery
Sales Intelligence & Conversion Rates
Auto-Responders
Campaign Management
Text Messaging
Basic Reporting and Analytics
Contact Database
Content Authoring
Surveys and Polling
Segmentation
Dynamic Content
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Usability and Intuitiveness
Product Strategy and Rate of Improvement
Ease of IT Administration
Breadth of Features
Quality of Features
Vendor Support
Ease of Customization
Ease of Data Integration
Availability and Quality of Training
Zoho Campaigns Reviews
Vijendra R.
- Role: Information Technology
- Industry: Technology
- Involvement: End User of Application
Submitted Nov 2022
Simple,Flexible,And Efficient Email Marketing Tool
Likeliness to Recommend
What differentiates Zoho Campaigns from other similar products?
We can efficiently spread our message since we can rapidly send the appropriate emails to the appropriate recipients and plan ahead. A decent, user-friendly user interface with certain features that are surprisingly intuitive. And it is fairly quick and dependable.
What is your favorite aspect of this product?
Whether it's campaigns or email marketing automation, Zoho Corporation has it all figured out in every product. Create emails with a great appearance and feel thanks to Zoho Campaigns. Since my company has been using it for some time, I can attest to how great and time-saving the templates and dashboards that Zoho offers are.
What do you dislike most about this product?
Sometimes, emails sent with Zoho Campaigns are sent slowly or after a delay. There are instances where businesses must send emails immediately, and in my experience, Zoho Campaign consistently delays mail delivery. I'm not sure if that's because of the servers.
What recommendations would you give to someone considering this product?
The campaigns' ease of editing and execution is their strongest feature. The tool offers an easy-to-use email campaign creator. An improved, effective, and efficient option for email marketing is being provided by Zoho campaigns.
Pros
- Trustworthy
- Efficient Service
- Continually Improving Product
- Reliable
Olga O.
- Role: Sales Marketing
- Industry: Other
- Involvement: Business Leader or Manager
Submitted Nov 2022
Features are great but not that intuitive
Likeliness to Recommend
What differentiates Zoho Campaigns from other similar products?
What Zoho provides is the different features you can use for CRM. It’s really complete and can be syncronized with other softwares
What is your favorite aspect of this product?
Maybe the fact that CRM is really complete.
What do you dislike most about this product?
Not intuitive at all. Had some time to really understand how everything was related.
What recommendations would you give to someone considering this product?
You can give it a try, mostly if your list of clients and potential clients is 1000+ - Zoho can storage a significant amount of information and can be sync with other softwares you may use
Pros
- Reliable
- Unique Features
- Transparent
- Security Protects
- Role: Sales Marketing
- Industry: Technology
- Involvement: End User of Application
Submitted Nov 2022
Overall good but has its downfalls. Quite average.
Likeliness to Recommend
Pros
- Reliable
- Trustworthy
- Efficient Service
- Respectful
Cons
- Slower Product Innovation
