What is SurveyMonkey?
SurveyMonkey is the world’s most popular AI-powered platform for surveys and forms, built for business—loved by users. We combine powerful capabilities with intuitive design, effectively serving every use case, from customer experience to employee engagement, market research to payment and registration forms. Trusted by millions—from startups to Fortune 500 companies—SurveyMonkey helps teams gather insights and information that inspire better decisions, create experiences people love, and drive business growth.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
88 Likeliness to Recommend
96 Plan to Renew
1
Since last award
87 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+88 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love SurveyMonkey?
Pros
- Reliable
- Enables Productivity
- Efficient Service
- Saves Time
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Questionnaire Design/Survey Builder
Templates & Question Library
Data Analysis and Visualization
Multi-Media Support
Mobile Support
Role and User Management
Customizable Branding
Branching and Logic
Collaboration
Multi-Channel Distribution
3rd-Party Integrations
Vendor Capability Ratings
Usability and Intuitiveness
Quality of Features
Ease of Implementation
Vendor Support
Ease of Data Integration
Availability and Quality of Training
Breadth of Features
Business Value Created
Ease of IT Administration
Ease of Customization
Product Strategy and Rate of Improvement
Also Featured in...
Employee Engagement
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Voice of the Customer
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Online Forms
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SurveyMonkey Videos
AI Overview Video (1920x1080)
SurveyMonkey Reviews
Bryn R.
- Role: Sales Marketing
- Industry: Entertainment
- Involvement: End User of Application
Submitted May 2024
Intuitive, easy to learn and always dependable.
Likeliness to Recommend
What differentiates SurveyMonkey from other similar products?
It's intuitive and incredibly easy to learn. We have users from nearly every department in the company, and everyone seems to figure it out with little or no extra training.
What is your favorite aspect of this product?
It's easy and quick to customize surveys so they fit your brand and look reputable.
What do you dislike most about this product?
We're frequently running up against our user limit. Would be great to have more options/flexibility there.
What recommendations would you give to someone considering this product?
I highly recommend it! It's a great product that allows you to quickly and easily create professional-looking surveys for any project.
Pros
- Reliable
- Performance Enhancing
- Saves Time
- Respectful
Francisco O.
- Role: Sales Marketing
- Industry: Media
- Involvement: Business Leader or Manager
Submitted Apr 2024
Very intuitive product, so easy to use!
Likeliness to Recommend
What differentiates SurveyMonkey from other similar products?
Having tested SurveyMonkey Enterprise for a year, I find its standout feature to be its seamless integration of advanced analytics with intuitive survey creation tools. This combination offers unparalleled insights while maintaining user-friendliness, setting it apart from competitors.
What is your favorite aspect of this product?
As someone who's used SurveyMonkey Enterprise extensively, my favorite aspect is its seamless integration of advanced analytics with user-friendly survey creation tools. It strikes the perfect balance between powerful features and ease of use, making it incredibly efficient and effective for gathering insights.
What do you dislike most about this product?
As a user, one of the aspects that I find least favorable about SurveyMonkey Enterprise is its pricing structure, which may not be the most budget-friendly option for smaller organizations or those with limited resources.
What recommendations would you give to someone considering this product?
Take advantage of the robust features by explore the full range of survey creation tools and advanced analytics capabilities to maximize the insights you can gather, and Invest time in learning. SurveyMonkey Enterprise is user-friendly, dedicating some time to learning its more advanced features can greatly enhance your surveying experience.
Pros
- Reliable
- Performance Enhancing
- Enables Productivity
- Unique Features
Joseph S. O.
- Role: Sales Marketing
- Industry: Manufacturing
- Involvement: End User of Application
Submitted Jul 2025
"Collect, Analyse, Act".
Likeliness to Recommend
What differentiates SurveyMonkey from other similar products?
Below are some of the differences of SurveyMonkey enterprise from other similar products: 1. Advanced analytics and insights 2. Customisable survey template and branding 3. Integration with various third party tools eg HR and CRM system 4. Enhanced security and compliance features etc.
What is your favorite aspect of this product?
Scalability for large-scale surveys and complex projects.
What do you dislike most about this product?
Nothing, I don't dislike anything about the product at the moment.
What recommendations would you give to someone considering this product?
Get it if you need it, because it is worth having. The merits are more so, why not get it.
Pros
- Continually Improving Product
- Reliable
- Performance Enhancing
- Enables Productivity
