What is SurveyMonkey?
SurveyMonkey is the world’s most popular AI-powered platform for surveys and forms, built for business—loved by users. We combine powerful capabilities with intuitive design, effectively serving every use case, from customer experience to employee engagement, market research to payment and registration forms. Trusted by millions—from startups to Fortune 500 companies—SurveyMonkey helps teams gather insights and information that inspire better decisions, create experiences people love, and drive business growth.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
88 Likeliness to Recommend
96 Plan to Renew
1
Since last award
87 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+88 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love SurveyMonkey?
Pros
- Reliable
- Enables Productivity
- Saves Time
- Performance Enhancing
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Questionnaire Design/Survey Builder
Templates & Question Library
Data Analysis and Visualization
Mobile Support
Role and User Management
Multi-Media Support
Customizable Branding
Branching and Logic
Multi-Channel Distribution
Collaboration
3rd-Party Integrations
Vendor Capability Ratings
Usability and Intuitiveness
Quality of Features
Ease of Implementation
Vendor Support
Ease of Data Integration
Availability and Quality of Training
Breadth of Features
Business Value Created
Ease of IT Administration
Ease of Customization
Product Strategy and Rate of Improvement
Also Featured in...
Employee Engagement
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Voice of the Customer
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Online Forms
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SurveyMonkey Videos
AI Overview Video (1920x1080)
SurveyMonkey Reviews
Jimmy G.
- Role: Sales Marketing
- Industry: Media
- Involvement: Vendor Management and Renewal
Submitted Mar 2021
Best Marketing Tool
Likeliness to Recommend
What differentiates SurveyMonkey from other similar products?
This product has one of the best support team who has excellent knowledge of the solution and are able to provide you with real answers to you questions unlike others who will tell you that they will get back to you and never will.
What is your favorite aspect of this product?
The best thing about this product is the tons of features that you get once you subscribe. The survey builder does all your job for you where you can design any survey in minutes on any device without having to be an IT expert and honestly without any training at all.
What do you dislike most about this product?
Nothing, this product has it all when it comes to building surveys and managing the data you get.
What recommendations would you give to someone considering this product?
Its one of the most known products available so the name "SurveyMonkey" speaks itself about the product, and i HIGHLY recommend that you start using it.
Pros
- Continually Improving Product
- Reliable
- Enables Productivity
- Unique Features
Monika R.
- Role: Information Technology
- Industry: Other
- Involvement: End User of Application
Submitted Mar 2021
One of top 5 survey tools
Likeliness to Recommend
What differentiates SurveyMonkey from other similar products?
The question bank is something that I have only seen in Survey Monkey, and it really helps to save time when adding recurring questions to your surveys. When you build your survey, you see them in the left-hand menu - most popular questions, grouped in categories, and questions that you often use. SurveyMonkey also offers a robust templates bank - instead of creating your survey from scratch, you can start with a ready template. All templates are organized in groups (i.e. customer feedback, demographic, education, HR). After choosing a template you can add, modify and remove questions and answers, adjusting it to your needs. Really helpful.
What is your favorite aspect of this product?
The user interface is really easy to use. Building a survey is pretty intuitive: adding questions, sections, company logo, changing order. I really appreciate the bulk answers option, it is easier to copy and paste a list of answers from the document I already have than typing them directly into the tool. Also, the results analysing part is really nicely done. Working with results, filtering and comparing answers from different respondents' groups is very practical. You don't have to export your results to excel to compare feedback from, say, two types of users.
What do you dislike most about this product?
I didn't like the way of adding logic (skipping/filtering) - it was sometimes not so intuitive, easy to get confused. I lacked piping from matrix question. It's a bit pricey compared with competitors.
What recommendations would you give to someone considering this product?
It's definitely one of the top products on the market. Give it a try, get a free trial and test it yourself - you are going to like the way of creating surveys. If you work with many repetitive surveys and/or questions, this product may really help you save time.
Anton J.
- Role: Sales Marketing
- Industry: Retail
- Involvement: Business Leader or Manager
Submitted Mar 2021
High Quality for a low price
Likeliness to Recommend
What differentiates SurveyMonkey from other similar products?
SurveyMonkey is one of the best survey creator since they have managed to combine all the features that you might think of in one place and the way they have linked the features together makes them, in my point of view, the best
What is your favorite aspect of this product?
Being able to create user roles and manage them effectively is one of the major aspects of why i like this product. The APIs & integrations are a second and third the Dashboard & visualization that you get while creating or viewing the reports is one of the best i have ever seen.
What do you dislike most about this product?
Since i have been using this product for over 10 years now, i honestly dont have any thing in particular that i dont like.
What recommendations would you give to someone considering this product?
Whether you are a big organization or a small startup, surveymonkey is here for you to take you to the next level.
Pros
- Continually Improving Product
- Enables Productivity
- Caring
- Respectful
