Strapi Customer Reviews 2025 | Content Marketing

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Strapi

Composite Score

8.0 /10

CX Score

8.3 /10

47 Reviews Write a Review

What is Strapi?

Strapi is an open-source, Node.js based, headless CMS that saves developers a lot of development time while giving them the freedom to use their favorite tools and frameworks. Strapi also enables content editors to streamline content delivery (text, images, video, etc) across any devices. It is 100% JavaScript, fully customizable and developer-first. Strapi gives developers an API (either Rest or GraphQL) to power anything from websites to mobile apps through an admin interface.

Company Details

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Awards & Recognition

Strapi won the following awards in the Content Marketing category

Filter By

3 Top Rated Capabilities

4 Top Rated Features

Latest Award, 2025

3 Top Rated Capabilities

2 Top Rated Features

2024

Strategy and Innovation
Product Impact

2023

2023 Data Quadrant Champion

2023

6 Top Rated Capabilities

5 Top Rated Features

2023

2022 Emotional Footprint Champion

2022

Product Impact

2022

4 Top Rated Capabilities

3 Top Rated Features

2022

2021 Data Quadrant Champion

2021

Strapi Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Strapi.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

89 Likeliness to Recommend

2
Since last award

96 Plan to Renew

4
Since last award

87 Satisfaction of Cost Relative to Value

4
Since last award

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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+93 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Strapi?

1% Negative

0% Neutral

99% Positive

Pros

Enables Productivity
Trustworthy
Respectful
Performance Enhancing

Feature Ratings

Average 85

Content Campaign Management

Content Creation

Content Optimization

Editorial Workflow

Web Experience Management Integration

Multi-Channel Distribution

Content Curation / Library Controls

Content Storage

Content Analytics

Personalization/Audience Targeting

DAM (Digital asset management) Integration

Vendor Capability Ratings

Average 83

Business Value Created

Ease of Implementation

Quality of Features

Ease of Data Integration

Ease of IT Administration

Product Strategy and Rate of Improvement

Usability and Intuitiveness

Breadth of Features

Ease of Customization

Vendor Support

Availability and Quality of Training

Strapi Reviews

Akhil M.

Role: Student Academic
Industry: Not for Profit
Involvement: IT Development, Integration, and Administration

Validated Review

Verified Reviewer

Submitted Apr 2021

Simple, intuitive. Evolving at a constant pace.

Likeliness to Recommend

10 /10

What differentiates Strapi from other similar products?

Its well designed for ease of use. Anyone without even much knowledge API designing can put a really REST standard / graphql API withing minutes. Other factor would be obviously customization. If you know node and react, you can customise to its core.

What is your favorite aspect of this product?

Ease of use and customization

What do you dislike most about this product?

Database design in backend.

What recommendations would you give to someone considering this product?

Strapi is evolving and improving rapidly. Its customisable but still if you till its core your basically removing the advantage of strapi.

Pros

Helps Innovate
Continually Improving Product
Reliable
Enables Productivity

Jacob F.

Role: Information Technology
Industry: Technology
Involvement: IT Development, Integration, and Administration

Validated Review

Verified Reviewer

Submitted Mar 2021

Quick, easy and extremely customisable!

Likeliness to Recommend

9 /10

What differentiates Strapi from other similar products?

- user friendly CMS User interface - customisations - modern api

What is your favorite aspect of this product?

- CMS User interface - customisations

What do you dislike most about this product?

Image storage cannot be organised into folders

What recommendations would you give to someone considering this product?

Very flexible product that is definitely worth a try and is very easy to use

Pros

Reliable
Enables Productivity
Inspires Innovation
Helps Innovate

Aldrin S.

Role: Information Technology
Industry: Gaming and Hospitality
Involvement: Business Leader or Manager

Validated Review

Verified Reviewer

Submitted Mar 2021

Easy to use, customize and very user-friendly!

Likeliness to Recommend

10 /10

What differentiates Strapi from other similar products?

Flexible pricing plans, with a good free plan without too many restrictions.

What is your favorite aspect of this product?

Customizability and easy to use.

What do you dislike most about this product?

Some inconsistent documentation but still good overall

What recommendations would you give to someone considering this product?

Highly recommended and make sure you explore all possible features because there are many ways to achieve your goals.

Pros

Reliable
Performance Enhancing
Saves Time
Client Friendly Policies

Latest Research

Strapi

What is Strapi?

Company Details

Need Assistance?

Awards & Recognition

2023 Data Quadrant Champion

2022 Emotional Footprint Champion

2021 Data Quadrant Champion

Strapi Ratings

89 Likeliness to Recommend

2 Since last award

96 Plan to Renew

4 Since last award

87 Satisfaction of Cost Relative to Value

4 Since last award

Emotional Footprint Overview

+93 Net Emotional Footprint

How much do users love Strapi?

Pros

Feature Ratings Average rating of all product features, some of which may not be shown below

Content Campaign Management The ability to deploy specific collateral or assets from the system to feed multi-channel marketing campaigns.

Content Creation Provides tools for creating content to be used and shared on the platform.

Content Optimization The ability to dynamically optimize content deployed to certain channels (web, mobile, social) using customer profiles.

Editorial Workflow The ability to move content through a structured, automated workflow process (i.e. intake content from create applications, and move to specific folders.

Web Experience Management Integration The ability to integrate with dedicated Web Experience Management platforms (either in the vendor's own product portfolio, or with 3rd party solutions).

Multi-Channel Distribution The ability to deploy content assets and collateral to multiple channel endpoints (for example, traditional websites, native mobile applications or social media

Content Curation / Library Controls The ability to curate content through tagging and metadata management, as well as library services (such as version control).

Content Storage The ability to store various content assets (including text, photos and video) in a defined, structured repository.

Content Analytics Analysis of file contents for data trends and any relevant characteristics.

Personalization/Audience Targeting The ability to display certain content types in a given channel endpoint based on audience demographics (known profile) or traffic attributes (unknown profile).

DAM (Digital asset management) Integration The ability to integrate with dedicated Digital Asset Management Platforms.

Vendor Capability Ratings Average rating of all vendor capabilities, some of which may not be shown below

Business Value Created Software needs to create value for employees, customers, partners, and, ultimately, shareholders. This data expresses user satisfaction - or lack thereof - with the product's business value.

Ease of Implementation Successfully implementing new software is necessary to realize its full value and promote end user adoption. This data indicates whether or not the product is easy to implement.

Quality of Features Feature quality is just as important as quantity. Use this data to determine if this product will do what you're purchasing it to do, easily, intuitively, reliably, and effectively.

Ease of Data Integration Use this data to determine whether the product will cause headaches or make data integration easy.

Ease of IT Administration This data indicates whether IT personnel will be able to resolve issues and perform configurations efficiently and effectively.

Product Strategy and Rate of Improvement Vendors who don't stay on top of emerging needs and trends won't enable you to meet your business goals. Use this data to separate innovators from imposters.

Usability and Intuitiveness End user learning curves cost the organization money. Pay attention to your end users' technical ability to determine how important UX is in your purchase.

Breadth of Features Users prefer feature rich software that enables them to perform diverse series of tasks. This data expresses user satisfaction with the product's breadth of features.

Ease of Customization Don't get bogged down in a difficult customization; use this data to make sure you can easily achieve the functionality you need for your particular situation.

Vendor Support The importance of vendor support will vary for each organization depending on internal capabilities, but there will always be issues that only the vendor can resolve.

Availability and Quality of Training Effective and readily available training enables users to get the most out of the software you've chosen. Use this section to make sure your vendor's training programs and materials measure up.

Strapi Reviews

Akhil M.

Simple, intuitive. Evolving at a constant pace.

Likeliness to Recommend

Pros

Jacob F.

Quick, easy and extremely customisable!

Likeliness to Recommend

Pros

Aldrin S.

Easy to use, customize and very user-friendly!

Likeliness to Recommend

Pros

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2
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4
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Feature Ratings

Content Campaign Management

Content Creation

Content Optimization

Editorial Workflow

Web Experience Management Integration

Multi-Channel Distribution

Content Curation / Library Controls

Content Storage

Content Analytics

Personalization/Audience Targeting

DAM (Digital asset management) Integration

Vendor Capability Ratings

Business Value Created

Ease of Implementation

Quality of Features

Ease of Data Integration

Ease of IT Administration

Product Strategy and Rate of Improvement

Usability and Intuitiveness

Breadth of Features

Ease of Customization

Vendor Support

Availability and Quality of Training