Latest Research


This content is currently locked.

Your current Info-Tech Research Group subscription does not include access to this content. Contact your account representative to gain access to Premium SoftwareReviews.

Contact Your Representative
Or Call Us:
+1-888-670-8889 (US/CAN) or
+1-703-340-1171 (International)
Sprout Social Logo Award Winner Product Badge
Sprout Social Logo Award Winner Product Badge
Sprout Social

Sprout Social

Composite Score
8.7 /10
CX Score
8.9 /10
Category
Sprout Social
8.7 /10

What is Sprout Social?

People increasingly turn to social media to engage with your business. Sprout Social gives you the most powerful tools available to personally connect with customers, solve issues and create brand advocates. Sprout Social is a powerful solution for social media management. This all-in-one social media management platform unlocks the full potential of social to transform not just your marketing strategy—but every area of your organization.

Company Details


Need Assistance?

We're here to help you with understanding our reports and the data inside to help you make decisions.

Get Assistance

Awards & Recognition

Sprout Social won the following awards in the Social Media Management - Midmarket category

Filter By

Sprout Social Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Sprout Social.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

86 Likeliness to Recommend

96 Plan to Renew

84 Satisfaction of Cost Relative to Value

1
Since last award


{y}
{name}

Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+88 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Sprout Social?

2% Negative
6% Neutral
92% Positive

Pros

  • Respectful
  • Enables Productivity
  • Performance Enhancing
  • Reliable

Feature Ratings

Average 84

Social Media Channel Integration Inbound

87

Social Response Management

87

Social Media Channel Integration Outbound

86

Social Moderation and Workflow Management

84

Campaign Execution

84

Dashboards and Visualization

84

Social Post Archival

82

Trend Analysis

81

Sentiment Analysis

81

Vendor Capability Ratings

Average 82

Ease of Implementation

86

Business Value Created

84

Quality of Features

84

Availability and Quality of Training

83

Ease of Customization

83

Ease of Data Integration

83

Usability and Intuitiveness

83

Breadth of Features

82

Ease of IT Administration

81

Vendor Support

80

Product Strategy and Rate of Improvement

80

Sprout Social Reviews

Daniel K.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Dec 2022

Facilitates Collaboration with your team and clien

Likeliness to Recommend

8 /10

What differentiates Sprout Social from other similar products?

Sprout Social gives us a single platform to schedule and post content, respond to comments and direct messages, and review our analytics and performance, a great app for managing our social media.

What is your favorite aspect of this product?

Easy to navigate user interface, Provide social analytics, Good reporting capabilities Intuitive and easy to use, Schedule posts on Sprout Social and recommended posting times are good, Easy to understand charts and analytics. ,

What do you dislike most about this product?

Reduced quality of photos on linkedin, more ability to monitor more than one competitor.

What recommendations would you give to someone considering this product?

Excellent for basic social media management. the ability to export schedules of scheduled posts are features that help save time.

Pros

  • Effective Service
  • Generous Negotitation
  • Performance Enhancing
  • Enables Productivity

Ashley M.

  • Role: Consultant
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Dec 2022

Love working with the team and product

Likeliness to Recommend

10 /10

What differentiates Sprout Social from other similar products?

The service before and during using sprout social

What is your favorite aspect of this product?

The dashboard is very friendly and you can integrate many applications

What do you dislike most about this product?

Employee Advocacy isnt included automatically

What recommendations would you give to someone considering this product?

Definitely trial the product before using !

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Yorvini Mariano R.

  • Role: Sales Marketing
  • Industry: Other
  • Involvement: IT Leader or Manager
Validated Review
Verified Reviewer

Submitted Dec 2022

An excellent alternative with Sprout Social

Likeliness to Recommend

9 /10

What differentiates Sprout Social from other similar products?

Thanks to the multiple profiles offered in our company users have had the ability to better manage our social networks giving more visibility to our company and products, running our social profiles from one place simplifying the work and making it more optimal. Helping us to program and improve the content for our profiles, including a necessary variety of other platforms essential for the reach we were looking for.

What is your favorite aspect of this product?

It has a more integrated workflow giving you linear growth in all necessary areas, including the analysis and projections that are needed to keep up with the work involved in the networks at this time. It has an excellent training highlighting that nowadays it is increasingly difficult to get platforms that provide you with free and good quality training that allows you greater growth also in employees.

What do you dislike most about this product?

The breadth in the variety of languages could be better, sometimes it is a fairly recurrent limitation when we talk about international issues, sometimes when exporting PDF files it loses a lot of quality generating problems when trying to read and analyze them, the technical service could be better, sometimes the answers do not arrive on time and that generates uncertainty pausing unnecessarily.

What recommendations would you give to someone considering this product?

It is a very useful tool that will help you manage your networks implementing learning and saving you time, it is very easy to handle which generates excellent labeling in your campaign to create reports focusing on what you need to transmit effectively. The social aspect is extremely modern creating an unmatched advantage in these times, there is nothing you can not do because the informative windows that has always be aware of the updates and proposals.

Pros

  • Reliable
  • Caring
  • Acts with Integrity
  • Client's Interest First

Most Popular Sprout Social Comparisons

Visit our IT’s Moment: A Technology-First Solution for Uncertain Times Resource Center
Over 100 analysts waiting to take your call right now: +1 (703) 340 1171