
What is SendGrid Email Marketing?
Partner with the email service trusted by developers and marketers for time-savings, scalability, and delivery expertise. SendGrid is a proven cloud-based customer communication platform that successfully delivers over 45 billion emails each month for Internet and mobile-based.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
89 Likeliness to Recommend
1
Since last award
96 Plan to Renew
1
Since last award
85 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+93 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love SendGrid Email Marketing?
Pros
- Acts with Integrity
- Efficient Service
- Performance Enhancing
- Generous Negotitation
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Email Delivery
Basic Reporting and Analytics
Dynamic Content
Auto-Responders
Mobile Optimized
A/B Testing
Campaign Management
Segmentation
Text Messaging
SPAM Compliance
Surveys and Polling
Vendor Capability Ratings
Business Value Created
Vendor Support
Ease of Customization
Ease of Data Integration
Quality of Features
Breadth of Features
Ease of IT Administration
Ease of Implementation
Product Strategy and Rate of Improvement
Availability and Quality of Training
Usability and Intuitiveness
SendGrid Email Marketing Reviews

Victor Chiedo O.
- Role: Sales Marketing
- Industry: Construction
- Involvement: IT Development, Integration, and Administration
Submitted Jul 2025
Reliable Email Delivery Service for Technical team
Likeliness to Recommend
What differentiates SendGrid Email Marketing from other similar products?
The API integration is powerful, and it handles technical email challenges that other platforms struggle with.
What is your favorite aspect of this product?
The email deliverability is great, my emails actually reach people's inboxes instead of spam folders. The analytics show me exactly what's happening with each email and the API makes it easy to integrate with our website and apps.
What do you dislike most about this product?
The interface feels more technical than user-friendly, so it's not great for marketing teams who want simple design tools.
What recommendations would you give to someone considering this product?
It's perfect for businesses with technical teams who value deliverability over fancy design features.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing

Sonali A.
- Role: Information Technology
- Industry: Technology
- Involvement: End User of Application
Submitted Mar 2025
Fantastic Email Marketing Product!
Likeliness to Recommend
What differentiates SendGrid Email Marketing from other similar products?
It gives modern dashboard i.e very easy to navigate, we can create, track and send email campaigns very quickly. It has inbuilt automation tools that helps in workflow and triggering the events. Customer support is really good & offers 24/7. It gives two factor authentication that saves us from illegal access.
What is your favorite aspect of this product?
Drag & drop features saves time in creating professional emails, It handle large volumes of email very efficiently without any latency. It gives the API i.e very easy to integrate with our custom application also seamlessly integrated with third party tools like Salesforce.
What do you dislike most about this product?
Nothing as such issue but in free plan it provides limited features.
What recommendations would you give to someone considering this product?
Always suggest to every marketing department, it is fabulous product.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Camilo A.
- Role: C-Level
- Industry: Technology
- Involvement: IT Leader or Manager
Submitted Dec 2024
Easy and complete SMTP server + email marketing!
Likeliness to Recommend
What differentiates SendGrid Email Marketing from other similar products?
Its a more complete product and focused to developers. without forgetting about not technical users allowing them to create templates and other marketing campaigns. Its really useful that devs can use in code the changes and templating that was made by non devs
What is your favorite aspect of this product?
It works out of the box! works in almost any platform/language and its really complete.
What do you dislike most about this product?
the UI can look a little bit outdated and sometimes does not refresh properly making some readings of analytics difficult to do.
What recommendations would you give to someone considering this product?
go ahead and test it out in a placeholder application. Create some basic templating from which you duplicate them to create newer emails. its really maintainable this way.
Pros
- Reliable
- Enables Productivity
- Unique Features
- Client's Interest First