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SAP CRM Logo Award Winner Product Badge
SAP CRM Logo Award Winner Product Badge
SAP

SAP CRM

Composite Score
8.4 /10
CX Score
8.6 /10
Category
SAP CRM
8.4 /10

What is SAP CRM?

Provide marketing, sales, and service professionals with complete customer intelligence to manage relationships and customer-related processes. Our customer relationship management products enable you to define customers based on their industry and personalize the customer experience.

Company Details


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Awards & Recognition

SAP CRM won the following awards in the Customer Relationship Management - Enterprise category

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SAP CRM Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on SAP CRM.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

85 Likeliness to Recommend

1
Since last award

95 Plan to Renew

83 Satisfaction of Cost Relative to Value

1
Since last award


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+86 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love SAP CRM?

3% Negative
8% Neutral
89% Positive

Pros

  • Reliable
  • Respectful
  • Fair
  • Helps Innovate

Feature Ratings

Average 80

Lead Management

84

Activity and Workflow Management

82

Sales Management

82

Account and Contact Management

82

Collaboration

82

Customer Service Management

81

Analytics and Reporting

81

Marketing Management

80

Telephony and Call Center Management

80

Quote Contract and Proposal

79

Mobile

68

Vendor Capability Ratings

Average 81

Vendor Support

82

Breadth of Features

82

Quality of Features

82

Business Value Created

81

Ease of Data Integration

81

Ease of Implementation

81

Product Strategy and Rate of Improvement

81

Usability and Intuitiveness

80

Ease of Customization

80

Ease of IT Administration

79

Availability and Quality of Training

79

SAP CRM Reviews

Sahil B.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Jan 2023

Excellent tool for managing Marketing and Sales !!

Likeliness to Recommend

9 /10

What differentiates SAP CRM from other similar products?

SAP is focusing on mission critical applications and a user interface that is user-friendly. They provide a complete product line, allowing a business to take advantage of integration for all facets of their backend office. Based on real user demands, improvements are now being made very quickly. In addition to its cloud products, SAP also provides SAP CRM, a reputable on-premises deployment option, to customers.

What is your favorite aspect of this product?

View graphical budget summaries for various geographic areas, examine historical data, and go into particular budgets to make modifications. creating excellent micro and macro reports for all clients Includes visual elements including a dashboard that shows real-time budgets and costs and a shared calendar for campaigns.

What do you dislike most about this product?

The capacity for simple language learning. Although it is user-friendly, learning can be extremely difficult. The process is not very organized and effective, and putting policies into place requires a lot of work, money, and time. But occasionally, bugs appear. It's not always the case that the information is updated once we make changes and click save.

What recommendations would you give to someone considering this product?

used to enable and automate the sales opportunity funnel There is a well-developed solution for resource scheduling, filing time and labour, billing, and invoicing for service business tasks such service orders, contract management, repairs, and dispatching of field engineers.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Jyothsna R.

  • Role: Sales Marketing
  • Industry: Technology
  • Involvement: IT Leader or Manager
Validated Review
Verified Reviewer

Submitted Jan 2023

Great product, must try for sales and marketing.

Likeliness to Recommend

9 /10

What differentiates SAP CRM from other similar products?

With SAP CRM customers can easily, quickly can leverage email marketing capabilities. If a person who is looking for end to end marketing solution then SAP is the best option because it has improved a lot in the cloud for customers. It can easily get with Business intelligence for the analytics.

What is your favorite aspect of this product?

Email Marketing

What do you dislike most about this product?

There is no free trial plan for new users.

What recommendations would you give to someone considering this product?

Yes without any second thought anyone can go for SAP CRM as it is user friendly and can do all end to end marketing tasks.

Pros

  • Enables Productivity
  • Trustworthy
  • Efficient Service
  • Effective Service

shubham s.

  • Role: Information Technology
  • Industry: Technology
  • Involvement: IT Development, Integration, and Administration
Validated Review
Verified Reviewer

Submitted Jan 2023

SAP is the best tool in business.

Likeliness to Recommend

9 /10

What differentiates SAP CRM from other similar products?

To be honest, We are all aware of how excellent SAP is and how well it has performed. It is well integrated with other software we use day to day basis.

What is your favorite aspect of this product?

Well, I mostly use it for digital selling, and I've made sure that my sales team makes the most of this incredible tool. It is wonderful to use, easy to use, and provides a terrific user experience. Everyone on the team has gained experience using it and carrying out expansion strategies for both B2B and retail. As SAP stands on its own brand identity, I'd say everything is on par with SAP.

What do you dislike most about this product?

The Export button's form is inconsistent under Survey on the Results tab. This button will be improved in a later version.

What recommendations would you give to someone considering this product?

When you have a competent staff, the sales team, managers, and analysts can manage their analytics and business.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

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