


What is Microsoft Power BI?
Power BI is a business analytics solution that lets you visualize your data and share insights across your organization, or embed them in your app or website. Connect to hundreds of data sources and bring your data to life with live dashboards and reports.
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
89 Likeliness to Recommend
98 Plan to Renew
85 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+93 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Microsoft Power BI?
Pros
- Reliable
- Enables Productivity
- Performance Enhancing
- Respectful
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Dashboard
Data Exploration and Visualization
Collaboration
BI Security
Operational Reporting Capabilities
BI Platform Administration
Data Connectors and Data Mashup
Self Service and Ad Hoc Capabilities
Intelligent Alerts and Notifications
Mobile
Vendor Capability Ratings
Business Value Created
Ease of Implementation
Quality of Features
Ease of Data Integration
Breadth of Features
Usability and Intuitiveness
Ease of Customization
Product Strategy and Rate of Improvement
Availability and Quality of Training
Ease of IT Administration
Vendor Support
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Microsoft Power BI Reviews

SOMTO E.
- Role: Information Technology
- Industry: Technology
- Involvement: End User of Application
Submitted Jul 2025
Functionality
Likeliness to Recommend
What differentiates Microsoft Power BI from other similar products?
Desktop-first design (Power BI Desktop is a robust, free tool for building reports). Strong integration with Microsoft stack (Excel, Azure, SQL Server, Dynamics 365). In-memory engine for fast performance on large datasets. DAX (Data Analysis Expressions) for advanced calculations (similar to Excel formulas).
What is your favorite aspect of this product?
Excel Integration: Power BI feels like a natural extension of Excel (familiar formulas, pivot tables, and Power Query). Azure & SQL Server: Direct connectivity to Azure Data Lake, Synapse, and SQL Server for scalable cloud analytics. Teams/SharePoint: Embed reports in Microsoft Teams or SharePoint for effortless collaboration.
What do you dislike most about this product?
DAX (Data Analysis Expressions) is powerful but not intuitive—especially for non-technical users. there should be an AI-assisted DAX generation (like Copilot for DAX) or a formula-builder UI.
What recommendations would you give to someone considering this product?
it is very robust but also somewhat technical
Pros
- Helps Innovate
- Enables Productivity
- Unique Features
- Efficient Service

Satyam K.
- Role: Sales Marketing
- Industry: Apparel
- Involvement: Business Leader or Manager
Submitted Jul 2025
Switched to Power BI – easier, smarter.
Likeliness to Recommend
What differentiates Microsoft Power BI from other similar products?
What makes Power BI different from other tools is how easy and practical it is for everyone, even beginners. Its user-friendly interface helps people quickly learn how to build dashboards and reports. One of its biggest strengths is how well it works with Excel, which most people are already comfortable with. It also offers rich visuals with many built-in charts and customization options to make reports look professional. Power BI has smart AI features like natural language Q&A and helpful insights that make data analysis easier. The pricing is also quite affordable, especially for small teams or individuals. It connects smoothly with many da
What is your favorite aspect of this product?
My favorite thing about Power BI is how easy it makes data storytelling. With just a few clicks, I can turn raw data into beautiful visuals and clear insights. It saves time, looks professional, and even people without technical knowledge can understand the reports easily. That’s what I love most.
What do you dislike most about this product?
What I dislike most about Power BI is the slow performance with large datasets. Sometimes, when handling big data or doing complex calculations, it can lag or take time to load. Also, setting up proper data refresh schedules can be a bit tricky for beginners.
What recommendations would you give to someone considering this product?
If you're thinking about using Power BI, start with the free version first. Take time to learn the basics like data import, visuals, and filters. Use sample datasets to practice. If you work with teams, go for the Pro version for easy sharing. Also, watch tutorials or take a short course—it’ll help a lot. Once you get the hang of it, Power BI can save you tons of time and make your reports look amazing.
Pros
- Reliable
- Performance Enhancing
- Enables Productivity
- Trustworthy

Pious B.
- Role: Information Technology
- Industry: Technology
- Involvement: IT Leader or Manager
Submitted Jul 2025
Powerful and Cost-Effective Tool for Data Visualiz
Likeliness to Recommend
What differentiates Microsoft Power BI from other similar products?
Power BI stands out for its strong integration with Microsoft 365, user-friendly interface, powerful data modeling with DAX, and affordable pricing compared to other BI tools.
What is your favorite aspect of this product?
Its ability to create interactive, visually appealing dashboards with real-time data updates.
What do you dislike most about this product?
Some complex features have a steep learning curve, especially DAX formulas and data modeling.
What recommendations would you give to someone considering this product?
Start with Power BI Pro, take advantage of Microsoft’s learning resources, and plan your data model carefully for best performance.
Pros
- Continually Improving Product
- Reliable
- Performance Enhancing
- Enables Productivity