What is Mailchimp?
MailChimp is a marketing and commerce platform with all the tools you need, all in one place. Even if you don’t know the first thing about marketing — MailChimp provide world-class technology and support to help your business launch, build, and grow to meet your one-of-a-kind vision.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
86 Likeliness to Recommend
93 Plan to Renew
85 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+89 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Mailchimp?
Pros
- Reliable
- Enables Productivity
- Respectful
- Acts with Integrity
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Email Delivery
Campaign Management
Email Templates
Basic Reporting and Analytics
Contact Database
Mobile Optimized
A/B Testing
Auto-Responders
SPAM Compliance
Segmentation
Content Authoring
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Ease of Data Integration
Quality of Features
Ease of IT Administration
Usability and Intuitiveness
Ease of Customization
Product Strategy and Rate of Improvement
Breadth of Features
Availability and Quality of Training
Vendor Support
Also Featured in...
Mailchimp Reviews
Maxwell D.
- Role: Information Technology
- Industry: Technology
- Involvement: End User of Application
Submitted Jul 2022
An outstanding tool for email marketing services.
Likeliness to Recommend
What differentiates Mailchimp from other similar products?
Since we started using Mailchimp we have really been surprised by it's performance and that's why we renew our package each and every year. It's one of the best email marketing tools you will find in the industry. It makes it easier for us to interact and engage with our clients regardless of where they are. It has a very intuitive and user-friendly interface that makes it easy to manage and use. Also, it is highly customizable to suit your requirements.
What is your favorite aspect of this product?
Mailchimp is a must use software for email marketing. There services are amazing and they never disappoint even a single minute. It enables us to create professional and eye-catching campaigns and send them instantly. Also, the dashboard is quite intuitive and easy to learn and manage.
What do you dislike most about this product?
With Mailchimp, we are able to create mass campaigns and quickly send them. We have used it for years now and nothing negative i can recall to mention about it.
What recommendations would you give to someone considering this product?
Mailchimp is the best and easiest application for email marketing. I recommend it.
Pros
- Helps Innovate
- Performance Enhancing
- Trustworthy
- Unique Features
Laura H.
- Role: Sales Marketing
- Industry: Media
- Involvement: End User of Application
Submitted Jul 2022
Great to use to get your email marketing out there
Likeliness to Recommend
What differentiates Mailchimp from other similar products?
Mailchimp allows you to work on multiply campaigns at one and also keep your audiences list separate and easy to find
What is your favorite aspect of this product?
having the reports so you can see how your mail performed with you audience
What do you dislike most about this product?
sometimes it does not support all file types that I wish to upload
What recommendations would you give to someone considering this product?
make sure you set up a plan that can hold all the data you need on there
Pros
- Reliable
- Performance Enhancing
- Enables Productivity
- Unique Features
Olivia M.
- Role: Operations
- Industry: Technology
- Involvement: End User of Application
Submitted Jul 2022
A super powerful tool for email marketing.
Likeliness to Recommend
What differentiates Mailchimp from other similar products?
One of the best application for email marketing in the market today is Mailchimp. It's an exceptional and excellent solution that enables us to market our products and services. I like how easy it is to implement and set up. Also, it allows us to create professional campaigns and send them instantly.
What is your favorite aspect of this product?
Mailchimp is a must use software for email marketing. It's simple and easy to install, set up and get started with. It allows us to engage with our customers and business partners regardless of where they are. Since we started using it, our business profit has increased dramatically over the last 2 years. It has a very responsive and helpful customer support team.
What do you dislike most about this product?
Since we started using Mailchimp, we have never recorded any challenges until today so nothing negative to highlight about it.
What recommendations would you give to someone considering this product?
I recommend.
Pros
- Helps Innovate
- Continually Improving Product
- Performance Enhancing
- Trustworthy
