What is Mailchimp?
MailChimp is a marketing and commerce platform with all the tools you need, all in one place. Even if you don’t know the first thing about marketing — MailChimp provide world-class technology and support to help your business launch, build, and grow to meet your one-of-a-kind vision.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
86 Likeliness to Recommend
93 Plan to Renew
85 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+89 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Mailchimp?
Pros
- Reliable
- Enables Productivity
- Respectful
- Acts with Integrity
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Email Delivery
Campaign Management
Email Templates
Basic Reporting and Analytics
Contact Database
Mobile Optimized
A/B Testing
Auto-Responders
SPAM Compliance
Segmentation
Content Authoring
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Ease of Data Integration
Quality of Features
Ease of IT Administration
Usability and Intuitiveness
Ease of Customization
Product Strategy and Rate of Improvement
Breadth of Features
Availability and Quality of Training
Vendor Support
Also Featured in...
Mailchimp Reviews
Jesse M.
- Role: Operations
- Industry: Technology
- Involvement: End User of Application
Submitted Jul 2022
Exceptional and excellent app for email marketing.
Likeliness to Recommend
What differentiates Mailchimp from other similar products?
I like Mailchimp because it is a powerful application that makes it easy for us to engage with our customers globally. It allows us to market our products widely thus increasing productivity. I like it's simplicity, functionality and usability. It's one of the best application for email marketing services you will find in the market.
What is your favorite aspect of this product?
Mailchimp enables us to collaborate with clients with ease. It is super easy and fast to implement and set up. I like the fact that it is very easy to integrate with multiple third-party applications thus making it more effective. Also, it enables you to create professional campaigns and quickly send them. Mailchimp is a time saving application since it has a very high speed when it comes to creating and sending campaigns.
What do you dislike most about this product?
Mailchimp is the leading application for email marketing services. Nothing to dislike about it as it meets our marketing needs.
What recommendations would you give to someone considering this product?
Any company looking for a very effective tool for email marketing,the Mailchimp is the best.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Gregory M.
- Role: Information Technology
- Industry: Technology
- Involvement: End User of Application
Submitted Jul 2022
Outstanding tool for email marketing. I recommend.
Likeliness to Recommend
What differentiates Mailchimp from other similar products?
What makes Mailchimp an excellent and exceptional application is intuitiveness, user-friendliness and performance. It is a great tool that enables you to market your services and products in a very great manner. I like the fact that it seamlessly integrates with third-party applications which makes it more effective and efficient.
What is your favorite aspect of this product?
Since we started using Mailchimp, we have been able to increase our sales and it has brought a very huge impact in our sales and marketing department. It is super easy and fast to implement and get started with. Also, i like how fast it is to create fantastic campaigns and send them.
What do you dislike most about this product?
Mailchimp is a super incredible tool for email marketing. I lack nothing to dislike about it since it meets all our requirements.
What recommendations would you give to someone considering this product?
Yes i recommend Mailchimp for email marketing services.
Pros
- Helps Innovate
- Enables Productivity
- Trustworthy
- Efficient Service
Alice D.
- Role: C-Level
- Industry: Energy
- Involvement: Business Leader or Manager
Submitted Jul 2022
Mailchimp the best email marketing platform
Likeliness to Recommend
What differentiates Mailchimp from other similar products?
Mailchimp makes it simple to send out emails to your target group with a personalized touch. Within a campaign, I may also arrange for many emails to be delivered in a row. Email scheduling is a useful feature. In addition, I may use it to automate the delivery of welcome messages to new subscribers. It's a fantastic resource because of all these features.
What is your favorite aspect of this product?
When it comes to email marketing, campaign management, email list creation, etc., Mailchimp is often regarded as the top tool. It has been a boon to small businesses that don't have a large contact base, as it teaches them how to use email marketing effectively.
What do you dislike most about this product?
One thing that bothers me about MailChimp is that its given templates aren't very attractive. Second, it's not the easiest thing to join up for, and the UI might be confusing at first.
What recommendations would you give to someone considering this product?
For small businesses, this is a fantastic resource because email marketing is so effective.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
