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What is HubSpot Marketing Hub?

Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.

Company Details


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Awards & Recognition

HubSpot Marketing Hub won the following awards in the Email Marketing category

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HubSpot Marketing Hub Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on HubSpot Marketing Hub.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

89 Likeliness to Recommend

97 Plan to Renew

1
Since last award

83 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+92 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love HubSpot Marketing Hub?

2% Negative
4% Neutral
94% Positive

Pros

  • Respectful
  • Reliable
  • Performance Enhancing
  • Helps Innovate

Feature Ratings

Average 84

Email Delivery

88

Campaign Management

86

Auto-Responders

85

Segmentation

85

Basic Reporting and Analytics

84

Contact Database

84

Sales Intelligence & Conversion Rates

83

Mobile Optimized

82

Content Authoring

82

Email Templates

82

SPAM Compliance

82

Vendor Capability Ratings

Average 83

Business Value Created

85

Quality of Features

85

Breadth of Features

85

Ease of Implementation

84

Availability and Quality of Training

84

Product Strategy and Rate of Improvement

83

Usability and Intuitiveness

83

Ease of Customization

82

Ease of IT Administration

82

Ease of Data Integration

82

Vendor Support

81

HubSpot Marketing Hub Reviews

Sorina Meria S.

  • Role: Sales Marketing
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Mar 2022

A marketing solution like none other

Likeliness to Recommend

9 /10

What differentiates HubSpot Marketing Hub from other similar products?

This is your all-in-one marketing solution when it comes to inbound marketing. HubSpot marketing is tailored to satisfy the needs of its valuable customers so that they can satisfy and make their customers happy. HubSpot starts charging at a very reasonable price of $50 which I think is quite reasonable for all types and sizes of firms.

What is your favorite aspect of this product?

This is actually so good, you get a solution for all of your inbound marketing needs under one platform at such a reasonable price. You can have landing pages for effective Email marketing, optimization at mobiles and different devices as well as automatic sales and task alerts. It takes care of everything from calendars for your company to events marketing, dashboards, reports, and API. You name it, they have it.

What do you dislike most about this product?

Not their fault, but as it was tailored made for inbound marketing, if you want to do something else out of it, it might not be possible for you. So, if you are someone who is looking for a platform that can do more, you should not go for it.

What recommendations would you give to someone considering this product?

HubSpot Marketing is a genuine hub spot for inbound marketing. It’s your one in all solution for all kinds of needs and wants. I would like to add that if your main purpose is not inbound marketing try considering other options as well, but on the other hand if you are really in need for a good inbound marketing platform this surely is your deal.

Pros

  • Reliable
  • Trustworthy
  • Unique Features
  • Efficient Service

Jessica J.

  • Role: Sales Marketing
  • Industry: Transportation
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Feb 2022

An amazing customer relationship management

Likeliness to Recommend

9 /10

What differentiates HubSpot Marketing Hub from other similar products?

The most important thing that makes the Allinone Software hubspot good is the breadth of features. Various modes record and report website visits and form submissions, and the menu bar is well-organized. Email marketing has so many more options and great tools than you can imagine. It works great on all platforms and is very user-friendly. UX and UI are the best.

What is your favorite aspect of this product?

Marketing Hub Starter is a budget marketing solution for just $50/month. Hubspot is a leading software company that organizations in all industries want to work with. They are looking for valuable marketing tools to help them generate leads and organize customer contact information. Emails can be easily created and shared between teams for feedback and collaboration.

What do you dislike most about this product?

Hubspot offers very limited features in its free version. Also, we can't currently provide data about how mobile users navigate the page. This is very important. Most people today use their mobile phones to browse websites. The workflow is sometimes difficult to understand and the pricing structure is rather high.

What recommendations would you give to someone considering this product?

I would like to see more landing page designs. They are effective but lack the finish. To make your landing page really popular, you need someone who can code your landing page.

Pros

  • Performance Enhancing
  • Effective Service
  • Caring
  • Transparent

Lucie V.

  • Role: Sales Marketing
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Feb 2022

More than meet the eyes

Likeliness to Recommend

8 /10

What differentiates HubSpot Marketing Hub from other similar products?

The integration with the CRM, making it a multistask tool.

What is your favorite aspect of this product?

The ease I can use it to draft and publish articles with this product

What do you dislike most about this product?

Some features need work to be make it a more efficient tool.

What recommendations would you give to someone considering this product?

It's a good product if you think of also using the CRM part to have all your needs met by one product instead of having to constantly switch between.

Pros

  • Enables Productivity
  • Respectful
  • Reliable
  • Helps Innovate

Cons

  • Less Effective Service
  • Less Caring
  • Wastes Time

Most Popular HubSpot Marketing Hub Comparisons

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