What is HubSpot Marketing Hub?
Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.
Company Details
Need Assistance?
We're here to help you with understanding our reports and the data inside to help you make decisions.
Get AssistanceHubSpot Marketing Hub Ratings
Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
to access more information on HubSpot Marketing Hub.
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
89 Likeliness to Recommend
97 Plan to Renew
1
Since last award
83 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+92 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love HubSpot Marketing Hub?
Pros
- Respectful
- Reliable
- Enables Productivity
- Helps Innovate
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Email Delivery
Campaign Management
Segmentation
Auto-Responders
Basic Reporting and Analytics
Contact Database
Sales Intelligence & Conversion Rates
Mobile Optimized
Content Authoring
Email Templates
Dynamic Content
Vendor Capability Ratings
Breadth of Features
Business Value Created
Quality of Features
Availability and Quality of Training
Ease of Implementation
Product Strategy and Rate of Improvement
Usability and Intuitiveness
Ease of Customization
Ease of Data Integration
Ease of IT Administration
Vendor Support
Also Featured in...
Marketing Platforms - Enterprise
Translation missing: en.product_page.ratings.score 9.1
View HubSpot Marketing Hub in this category (opens in a new tab)
Marketing Automation - B2C
Translation missing: en.product_page.ratings.score 9.0
View HubSpot Marketing Hub in this category (opens in a new tab)
Marketing Automation - B2B
Translation missing: en.product_page.ratings.score 9.0
View HubSpot Marketing Hub in this category (opens in a new tab)
Website Analytics
Translation missing: en.product_page.ratings.score 8.9
View HubSpot Marketing Hub in this category (opens in a new tab)
Social Media Monitoring
Translation missing: en.product_page.ratings.score 8.9
View HubSpot Marketing Hub in this category (opens in a new tab)
A/B Testing
Translation missing: en.product_page.ratings.score 8.8
View HubSpot Marketing Hub in this category (opens in a new tab)
HubSpot Marketing Hub Reviews
Hassan Ali A.
- Role: Sales Marketing
- Industry: Other
- Involvement: End User of Application
Submitted Aug 2022
Super useful product for Email marketing!
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
Great learning resources are available!
What is your favorite aspect of this product?
A/B testing and ease in segmentation
What do you dislike most about this product?
The interface is hard to use as compared to something like Klaviyo
What recommendations would you give to someone considering this product?
If you're looking to start email marketing for your online store, this is a great software.
Pros
- Helps Innovate
- Reliable
- Efficient Service
- Inspires Innovation
Dario A.
- Role: C-Level
- Industry: Retail
- Involvement: IT Leader or Manager
Submitted Aug 2022
Easy to use with a lot of funcionality
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
Easy to Use and a lot of funcionalyty We also use contact form that allow us to di lead gen
What is your favorite aspect of this product?
Form for lead gen
What do you dislike most about this product?
Nothing we like everything Maybe could be useful have recording like hotjar
What recommendations would you give to someone considering this product?
Best in class
Pros
- Helps Innovate
- Enables Productivity
- Unique Features
- Effective Service
Nitish K.
- Role: Sales Marketing
- Industry: Finance
- Involvement: Business Leader or Manager
Submitted Aug 2022
All-in-one CRM Software
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
You can create different kind of sale, marketing campaigns along with planning activities for improving your customer experience. The tool is friendly and simple to use with a tons of features embedded within it. It can help in generating leads and offers valuable interventions which one make in campaigns to improve the efficacy.
What is your favorite aspect of this product?
I love the feature to set up automated marketing campaigns and it works like a charm.
What do you dislike most about this product?
Towards the beginning, one may feel overwhelmed by the sheer amount of features available on the platform but they have come up with helpful training materials in recent times which is helpful to begin one's journey on HubSpot.
What recommendations would you give to someone considering this product?
If you are looking for a comprehensive CRM tool which you can start using without subscribing, HubSpot is the tool to go for. Later, you can choose to upgrade to a Pro subscription.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Enables Productivity
