What is HubSpot Marketing Hub?
Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.
Company Details
Need Assistance?
We're here to help you with understanding our reports and the data inside to help you make decisions.
Get AssistanceHubSpot Marketing Hub Ratings
Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
to access more information on HubSpot Marketing Hub.
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
89 Likeliness to Recommend
97 Plan to Renew
1
Since last award
83 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+92 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love HubSpot Marketing Hub?
Pros
- Respectful
- Reliable
- Enables Productivity
- Helps Innovate
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Email Delivery
Campaign Management
Segmentation
Auto-Responders
Basic Reporting and Analytics
Contact Database
Sales Intelligence & Conversion Rates
Mobile Optimized
Content Authoring
Email Templates
Dynamic Content
Vendor Capability Ratings
Breadth of Features
Business Value Created
Quality of Features
Availability and Quality of Training
Ease of Implementation
Product Strategy and Rate of Improvement
Usability and Intuitiveness
Ease of Customization
Ease of Data Integration
Ease of IT Administration
Vendor Support
Also Featured in...
Marketing Platforms - Enterprise
Translation missing: en.product_page.ratings.score 9.1
View HubSpot Marketing Hub in this category (opens in a new tab)
Marketing Automation - B2C
Translation missing: en.product_page.ratings.score 9.0
View HubSpot Marketing Hub in this category (opens in a new tab)
Marketing Automation - B2B
Translation missing: en.product_page.ratings.score 9.0
View HubSpot Marketing Hub in this category (opens in a new tab)
Website Analytics
Translation missing: en.product_page.ratings.score 8.9
View HubSpot Marketing Hub in this category (opens in a new tab)
Social Media Monitoring
Translation missing: en.product_page.ratings.score 8.9
View HubSpot Marketing Hub in this category (opens in a new tab)
A/B Testing
Translation missing: en.product_page.ratings.score 8.8
View HubSpot Marketing Hub in this category (opens in a new tab)
HubSpot Marketing Hub Reviews
Jeff B.
- Role: Sales Marketing
- Industry: Media
- Involvement: Business Leader or Manager
Submitted Sep 2022
Hubspot is world class for account based marketing
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
The content library that they have is superior and the CRM is top notch
What is your favorite aspect of this product?
The integration with the mailing clients and other marketing tools
What do you dislike most about this product?
Some of the automation features are expensive to access for small business
What recommendations would you give to someone considering this product?
Definitely utilize the CRM to start and grow into the advanced features
Pros
- Continually Improving Product
- Performance Enhancing
- Unique Features
- Respectful
Alfredo S.
- Role: C-Level
- Industry: Technology
- Involvement: IT Leader or Manager
Submitted Sep 2022
Excellent end to end product
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
Customer service
What is your favorite aspect of this product?
How intuitive it is
What do you dislike most about this product?
Nothing really comes to mind
What recommendations would you give to someone considering this product?
Try it first
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Ravish K.
- Role: Sales Marketing
- Industry: Consulting
- Involvement: Business Leader or Manager
Submitted Aug 2022
Good for lead management not so for emails
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
It’s ease to use and integration with Salesforce
What is your favorite aspect of this product?
Ease of use and import to excel
What do you dislike most about this product?
Email marketing bit. Not easy to designs
What recommendations would you give to someone considering this product?
Use this for marketing hub and lead management and not for email marketing
Pros
- Reliable
- Performance Enhancing
- Acts with Integrity
- Generous Negotitation
