What is HubSpot Marketing Hub?
Marketing Hub is the all-in-one marketing automation software that connects customer insights through our Smart CRM. Attract attention to your business and collect contacts. Engage leads and customers at the right place and time. From attracting visitors to closing customers, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
89 Likeliness to Recommend
97 Plan to Renew
1
Since last award
83 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+92 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love HubSpot Marketing Hub?
Pros
- Respectful
- Reliable
- Performance Enhancing
- Helps Innovate
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Email Delivery
Campaign Management
Auto-Responders
Segmentation
Basic Reporting and Analytics
Contact Database
Sales Intelligence & Conversion Rates
Mobile Optimized
Content Authoring
Email Templates
SPAM Compliance
Vendor Capability Ratings
Business Value Created
Quality of Features
Breadth of Features
Ease of Implementation
Availability and Quality of Training
Product Strategy and Rate of Improvement
Usability and Intuitiveness
Ease of Customization
Ease of IT Administration
Ease of Data Integration
Vendor Support
Also Featured in...
Marketing Platforms - Enterprise
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Marketing Automation - B2C
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Marketing Automation - B2B
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Website Analytics
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Social Media Monitoring
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A/B Testing
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HubSpot Marketing Hub Reviews
Dio (Dionisios) F.
- Role: Sales Marketing
- Industry: Other
- Involvement: Business Leader or Manager
Submitted Nov 2022
HubSpot is the best alternative in marketing
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
Finally, a CRM platform that is powerful and easy to use. Create enjoyable customer experiences. Have a great time doing it. It has all the tools and integrations you need for marketing, sales, content management and customer service. Each product in the platform is powerful on its own, but the real magic happens when you use them together.
What is your favorite aspect of this product?
Marketing software to help you increase traffic, convert more visitors and run full inbound marketing campaigns at scale. Sales CRM software to help you get more detailed information about prospects, automate tasks you hate and close more deals faster, customer service to help you connect with customers, exceed expectations and turn them into advocates who grow your business.
What do you dislike most about this product?
Clunky technology to totally useless support, HubSpot has somehow tricked marketers into using a product and service that is infinitely inferior to much cheaper, effective and friendly competitors.
What recommendations would you give to someone considering this product?
Content management software that is flexible for marketers, powerful for developers, and gives customers a secure, personalized experience; syncs your applications, cleans and preserves customer data, and automates processes, so all your systems and teams work better together.
Pros
- Continually Improving Product
- Trustworthy
- Inspires Innovation
- Caring
Mathew W.
- Role: Sales Marketing
- Industry: Other
- Involvement: IT Leader or Manager
Submitted Nov 2022
good software but frustrating at times
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
not sure but its better than what we used before
What is your favorite aspect of this product?
sequences
What do you dislike most about this product?
not easy to get a conversion rate
What recommendations would you give to someone considering this product?
better reporting
Pros
- Saves Time
- Includes Product Enhancements
- Reliable
- Fair
Cons
- Commodity Features
- Less Effective Service
- Less Performance Enhancing
Mahinour A.
- Role: Sales Marketing
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Sep 2022
Amazing product but a bit pricey
Likeliness to Recommend
What differentiates HubSpot Marketing Hub from other similar products?
Easy to use and saves times
What is your favorite aspect of this product?
The fact that it's a all in one platform for all the team
What do you dislike most about this product?
It's pricing methods
What recommendations would you give to someone considering this product?
Check pricing carefullly as it gets expensive
Pros
- Reliable
- Performance Enhancing
- Efficient Service
- Inspires Innovation
