What is HubSpot Marketing Hub (Social)?
HubSpot Marketing Hub (Social) is an all-in-one Inbound marketing software with everything you need to launch effective marketing campaigns that make people interested in your business and happy to be your customer. With AI-powered marketing software that helps you generate leads and automate marketing, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
87 Likeliness to Recommend
97 Plan to Renew
83 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+92 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love HubSpot Marketing Hub (Social)?
Pros
- Respectful
- Reliable
- Trustworthy
- Transparent
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Dashboards and Visualization
Social Media Channel Integration Inbound
Social Moderation and Workflow Management
Social Media Channel Integration Outbound
Campaign Execution
Social Post Archival
Social Asset Management
Social Response Management
Trend Analysis
Contextual Analysis
Sentiment Analysis
Vendor Capability Ratings
Quality of Features
Availability and Quality of Training
Breadth of Features
Ease of Data Integration
Business Value Created
Usability and Intuitiveness
Ease of Implementation
Product Strategy and Rate of Improvement
Ease of IT Administration
Ease of Customization
Vendor Support
HubSpot Marketing Hub (Social) Reviews
Ujunwa O.
- Role: Information Technology
- Industry: Not for Profit
- Involvement: IT Leader or Manager
Submitted Sep 2023
I love it!
Likeliness to Recommend
What differentiates HubSpot Marketing Hub (Social) from other similar products?
Hubspot makes it easy to track my social media activities and helps me with content strategy.
What is your favorite aspect of this product?
My favorite aspect of HubSpot Marketing Hub is its ability to track social media efforts in the context of marketing strategy.
What do you dislike most about this product?
Its learning curve can be a bit steep for new users.
What recommendations would you give to someone considering this product?
Have a clear understanding of your goals, products and how they align with the pricing at Hubspot.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Lisbeth G.
- Role: Sales Marketing
- Industry: Food and Beverage
- Involvement: End User of Application
Submitted Sep 2023
I love this tool to provide performance data
Likeliness to Recommend
What differentiates HubSpot Marketing Hub (Social) from other similar products?
A lot of data and insight options. Dashboards are easy to use
What is your favorite aspect of this product?
It’s a very visual tool
What do you dislike most about this product?
Learning curve, they provide tutorials so you need to spend some time learning first
What recommendations would you give to someone considering this product?
If you need a visual app that shows the performance of all marketing initiatives, this is for you
Pros
- Reliable
- Performance Enhancing
- Enables Productivity
- Trustworthy
PAWAN T.
- Role: Information Technology
- Industry: Technology
- Involvement: IT Development, Integration, and Administration
Submitted Jun 2023
Excellent tools for Social Media Marketing
Likeliness to Recommend
What differentiates HubSpot Marketing Hub (Social) from other similar products?
HubSpot Marketing Hub allows businesses to capture and convert leads through forms, landing pages, and lead capture tools. It also offers lead nurturing capabilities to guide prospects through the sales funnel.
What is your favorite aspect of this product?
The platform includes an email marketing tool that enables businesses to create and send personalized email campaigns to their contacts. It offers features like email templates, A/B testing, and analytics to measure campaign performance.
What do you dislike most about this product?
Nothing to dislike as per my knowledge and experience.
What recommendations would you give to someone considering this product?
I highly recommend people and business owner to use it.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Enables Productivity
