What is HubSpot Marketing Hub (Social)?
HubSpot Marketing Hub (Social) is an all-in-one Inbound marketing software with everything you need to launch effective marketing campaigns that make people interested in your business and happy to be your customer. With AI-powered marketing software that helps you generate leads and automate marketing, HubSpot brings your entire marketing funnel together for less hassle, more control, and an inbound marketing strategy that actually works.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
87 Likeliness to Recommend
97 Plan to Renew
83 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+92 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love HubSpot Marketing Hub (Social)?
Pros
- Respectful
- Reliable
- Trustworthy
- Transparent
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Dashboards and Visualization
Social Media Channel Integration Inbound
Social Moderation and Workflow Management
Social Media Channel Integration Outbound
Campaign Execution
Social Post Archival
Social Asset Management
Social Response Management
Trend Analysis
Contextual Analysis
Sentiment Analysis
Vendor Capability Ratings
Quality of Features
Availability and Quality of Training
Breadth of Features
Ease of Data Integration
Business Value Created
Usability and Intuitiveness
Ease of Implementation
Product Strategy and Rate of Improvement
Ease of IT Administration
Ease of Customization
Vendor Support
HubSpot Marketing Hub (Social) Reviews
Katherine R.
- Role: Sales Marketing
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Dec 2023
HubSpot Marketing Hub is an amazing product!
Likeliness to Recommend
What differentiates HubSpot Marketing Hub (Social) from other similar products?
HubSpot Marketing Hub stands out from its counterparts through its comprehensive, all-in-one solution that seamlessly integrates with the broader HubSpot ecosystem. With a user-friendly interface, advanced analytics, and continuous innovation, it offers a robust platform for social media marketing. Automation capabilities streamline tasks, and strong user support and community engagement contribute to its overall appeal. HubSpot's commitment to continuous improvement ensures that marketers have access to cutting-edge features, making it a versatile and powerful solution in the realm of social media marketing.
What is your favorite aspect of this product?
A standout feature of HubSpot Marketing Hub is its ability to automate key processes in marketing. The platform provides robust automation tools that enable users to schedule and execute repetitive actions, such as sending emails, audience segmentation, and content personalization. This not only saves valuable time but also allows for greater efficiency in campaign management, enhancing relevance and customization in customer interactions. Automation in HubSpot Marketing Hub significantly contributes to optimizing marketing strategies and improving the user experience.
What do you dislike most about this product?
I can't help but praise the excellence of HubSpot Marketing Hub; honestly, I find no aspect that displeases me. This tool has proven to be outstanding in every aspect of my marketing needs. From its intuitive interface to its powerful automation and analytics tools, HubSpot Marketing Hub has elevated my ability to manage campaigns efficiently and effectively. The seamless integration with other HubSpot tools and its constant commitment to updates and improvements make this platform an unparalleled choice. In summary, HubSpot Marketing Hub is an incredibly comprehensive tool that has transformed my approach to digital marketing.
What recommendations would you give to someone considering this product?
For those considering HubSpot Marketing Hub, I recommend thoroughly exploring its diverse features, ensuring seamless integration with existing tools, and taking advantage of the extensive training resources provided. Begin with a well-defined marketing plan, utilizing automation strategically to enhance efficiency without compromising personalization. Stay informed about regular platform updates, engage with the supportive user community, and evaluate scalability to ensure it aligns with future growth. HubSpot Marketing Hub's comprehensive capabilities can be optimized by approaching it strategically and leveraging the available resources fo
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Linda Z.
- Role: Operations
- Industry: Consulting
- Involvement: Business Leader or Manager
Submitted Sep 2023
One of the best choices you can make
Likeliness to Recommend
What differentiates HubSpot Marketing Hub (Social) from other similar products?
It is pretty standard
What is your favorite aspect of this product?
None to mention
What do you dislike most about this product?
Cost is he hardest part
What recommendations would you give to someone considering this product?
Take your time and weigh all the benefits
Pros
- Altruistic
- Acts with Integrity
- Friendly Negotiation
- Helps Innovate
Hilary B.
- Role: Human Resources
- Industry: Media
- Involvement: End User of Application
Submitted Sep 2023
Invaluable for any type of advertising activity
Likeliness to Recommend
What differentiates HubSpot Marketing Hub (Social) from other similar products?
The HubSpot Marketing Hub helps me with everything from email marketing to social media management. HubSpot helps me analyze campaigns and customer lifecycle stages so that I can continually refine my marketing efforts.
What is your favorite aspect of this product?
Hubspot's amazing email workflows and dynamic HTML templates make it a useful tool for advertising email campaigns with large numbers of contacts.
What do you dislike most about this product?
More reporting visualization is required to present marketing strategy, lead performance, etc., and etl principles for data segmentation and d-duping must be migrated.
What recommendations would you give to someone considering this product?
A fantastic cloud-based setting for planning and creating campaigns, content, SEO, and email marketing. It provides detailed reporting on campaign metrics including open rate and click-through rate.
Pros
- Reliable
- Trustworthy
- Friendly Negotiation
- Helps Innovate
