What is Experiture?
Whether you are a B2B marketer looking to leverage your CRM data to attract and retain as many customers as possible – or you are a B2C marketer looking to maximize customer lifetime value – Experiture has a platform that fits your needs. Only Experiture offers software for both B2B and B2C marketers, which can leverage the data you already have to create coordinated, individualized cross-channel experiences that deliver the right message to the right audience, at the right time – without ongoing help from IT.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
91 Likeliness to Recommend
1
Since last award
100 Plan to Renew
92 Satisfaction of Cost Relative to Value
3
Since last award
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+94 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Experiture?
Pros
- Helps Innovate
- Performance Enhancing
- Enables Productivity
- Unique Features
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Social Media Marketing Management
Advanced Campaign Management
Community Marketing Management
Multi Channel Integration
Email Marketing Automation
Marketing Workflow Management
Marketing Analytics
Marketing Operations Management
Mobile Marketing Management
Advanced Data Segmentation
Marketing Asset Management
Vendor Capability Ratings
Quality of Features
Usability and Intuitiveness
Business Value Created
Availability and Quality of Training
Product Strategy and Rate of Improvement
Ease of IT Administration
Breadth of Features
Vendor Support
Ease of Implementation
Ease of Data Integration
Ease of Customization
Experiture Reviews
Dinoho N.
- Role: Finance
- Industry: Finance
- Involvement: End User of Application
Submitted Dec 2022
My Experience With Experiture
Likeliness to Recommend
What differentiates Experiture from other similar products?
With Experiture, it becomes easy for the business to created coordinated and personalized marketing campaigns using the data already available
What is your favorite aspect of this product?
I like that Experiture is capable of personalizing marketing campaigns The software is affordable and makes marketing easy
What do you dislike most about this product?
No major problems with Experiture
What recommendations would you give to someone considering this product?
I recommend Experiture as it makes marketing easy
Pros
- Continually Improving Product
- Performance Enhancing
- Enables Productivity
- Efficient Service
Rovert W.
- Role: Public Sector
- Industry: Consulting
- Involvement: End User of Application
Submitted Sep 2022
Powerful marketing tool.
Likeliness to Recommend
What differentiates Experiture from other similar products?
You can launch, automated, alternative, or put into practice the most effective advertising techniques with the help of the fantastic and faultless email marketing tool. Many people adore the way that this software operates. The software also improved the working process and sped up your reach. Additionally, it offers an easy-to-use user interface that allows salespeople to create targeted, more specialized, and customized programs.
What is your favorite aspect of this product?
We discovered that their outward drip strategy was very successful in generating interest among potential new clients for a number of cutting-edge service offers. It has several benefits, but the main one is that you may use this amazing software while following the procedure. Customization ultimately led to numerous calls, conferences, and seven-figure bid amounts.
What do you dislike most about this product?
When utilizing the web design portion, there are a few design restrictions, and the reporting choices are also somewhat constrained; for example, it is impossible to report the delay between now and when leads are received and the time they are followed on it without examining each lead separately. The fact that occasionally the unique Call to actions made do not display in the greatest resolution or quality is another downside, in my opinion.
What recommendations would you give to someone considering this product?
This one will be very helpful to you because it has a number of intricate features and strategies that can improve brand management. So, if you want to keep up with the changing ecology, install the latest Experiture version that includes the intelligent interface. This one should be tried out by both experienced market strategists and novices.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Enables Productivity
Nitish K.
- Role: Sales Marketing
- Industry: Finance
- Involvement: Business Leader or Manager
Submitted Sep 2022
One of the best multi-channel marketing platforms
Likeliness to Recommend
What differentiates Experiture from other similar products?
Experiture has got a lot of features packed inside which lets you create automated campaigns and optimise it as per your need. Also, the UI is very intuitive and easy to understand. You can schedule different kind of email marketing campaigns using the tool which helps you improve ROI & sales for your business.
What is your favorite aspect of this product?
Their programmatic function enables to target correct cohorts with the right messaging at the right time and helps improve user's retention and engagement on the platform.
What do you dislike most about this product?
Though it's not really something I dislike per se but there could be more training materials around the product.
What recommendations would you give to someone considering this product?
If you are looking for a multi-channel marketing tool with a lot of features and a reasonable price, go ahead with it.
Pros
- Continually Improving Product
- Reliable
- Trustworthy
- Efficient Service
