What is Constant Contact?
Constant Contact is a digital marketing platform that makes email marketing easy. With Constant Contact, you can create effective email marketing and other online marketing campaigns to meet your business goals. From email to social marketing, time-saving automations to standout customer support, we help your business grab the attention — and revenue — it deserves.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
87 Likeliness to Recommend
90 Plan to Renew
87 Satisfaction of Cost Relative to Value
1
Since last award
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+84 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Constant Contact?
Pros
- Security Protects
- Reliable
- Respectful
- Acts with Integrity
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Email Delivery
Auto-Responders
Email Templates
Campaign Management
SPAM Compliance
Basic Reporting and Analytics
Surveys and Polling
Segmentation
Contact Database
Sales Intelligence & Conversion Rates
Dynamic Content
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Ease of IT Administration
Product Strategy and Rate of Improvement
Ease of Data Integration
Usability and Intuitiveness
Quality of Features
Ease of Customization
Breadth of Features
Availability and Quality of Training
Vendor Support
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Constant Contact Reviews
Crisanne G.
- Role: Sales Marketing
- Industry: Communications
- Involvement: End User of Application
Submitted Aug 2021
Easy to use visual builder
Likeliness to Recommend
What differentiates Constant Contact from other similar products?
It’s a visual builder vs having to code
What is your favorite aspect of this product?
I can see exactly what I’m doing on multiple different devices
What do you dislike most about this product?
I can’t use HTML to customize emails further
What recommendations would you give to someone considering this product?
If you’re using it for e-commerce, design your email externally and export it as a JPG. It loads on multiple devices faster when you import it to constant contact
Pros
- Helps Innovate
- Saves Time
- Continually Improving Product
- Reliable
Cons
- Less Performance Enhancing
- Commodity Features
- Less Inspiring
Angelo S.
- Role: C-Level
- Industry: Retail
- Involvement: Business Leader or Manager
Submitted Jul 2021
Easy to use, user-friendly, and cost-effective
Likeliness to Recommend
What differentiates Constant Contact from other similar products?
Constant Contact is, in my opinion, less convoluted than the competitors. It has a large market share, brand recognition, and somebody that may not be familiar with email marketing can see the name, sign up, hop right in and send out an email. I don't know that the features are much different/better than competition, but I do know that CC does it very well.
What is your favorite aspect of this product?
Excellent database/contact management. I find it easier to work with than the other leading e-mail marketing platforms.
What do you dislike most about this product?
The email builder was severely lacking. This was not a deal-breaker for us as we custom code HTML emails, but its UX might turn off some users. I'm not sure if they have upgraded their drag and drop email builder as we don't have a need for it, but as it was when we last tried it, it just wasn't the right fit for us.
What recommendations would you give to someone considering this product?
CC has many useful features and just works. It delivers emails, handles contacts and segments with ease, and allows you to send unlimited emails monthly. This is a great platform, especially for an up-and-coming business that is trying to watch their budget but get their message out at the same time.
Pros
- Continually Improving Product
- Reliable
- Performance Enhancing
- Enables Productivity
Nathan P.
- Role: Sales Marketing
- Industry: Other
- Involvement: Business Leader or Manager
Submitted Jun 2021
Product is easy to use and predictable.
Likeliness to Recommend
What differentiates Constant Contact from other similar products?
The product is predictable, easy to use and lets us email on a massive scale every day. We have a large volume of clients who rely on mass-email campaigns to drive product views and ultimately sales. 99% of the time there is a direct correlation to our mass-email campaigns and sales for our clients. Constant Contact allows us to quickly or scheduled deploy custom content emails to a wide variety of procured recipient lists and it rarely if ever gives us difficulty or fails to deploy.
What is your favorite aspect of this product?
Simple. Easy to use. Fast. Reliable. Easy to train newcomers on the interface. Easy to integrate with out data systems.
What do you dislike most about this product?
There's not much to dislike. Delivery (non spam) rates are perfect and predictable.
What recommendations would you give to someone considering this product?
Definitely give it a try. You won't regret it and it has become a staple in the mass-email delivery world.
Pros
- Continually Improving Product
- Reliable
- Performance Enhancing
- Enables Productivity
