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Constant Contact, Inc.

Constant Contact

Composite Score

8.6 /10

CX Score

8.7 /10

128 Reviews Write a Review

What is Constant Contact?

Constant Contact is a digital marketing platform that makes email marketing easy. With Constant Contact, you can create effective email marketing and other online marketing campaigns to meet your business goals. From email to social marketing, time-saving automations to standout customer support, we help your business grab the attention — and revenue — it deserves.

Company Details

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Awards & Recognition

Constant Contact won the following awards in the Email Marketing category

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2 Top Rated Capabilities

1 Top Rated Features

Latest Award, 2025

2 Top Rated Capabilities

0 Top Rated Features

2024

6 Top Rated Capabilities

5 Top Rated Features

2023

3 Top Rated Capabilities

4 Top Rated Features

2022

Constant Contact Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Constant Contact.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

87 Likeliness to Recommend

90 Plan to Renew

87 Satisfaction of Cost Relative to Value

1
Since last award

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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+84 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Constant Contact?

6% Negative

5% Neutral

89% Positive

Pros

Security Protects
Reliable
Respectful
Acts with Integrity

Feature Ratings

Average 85

Email Delivery

Auto-Responders

Email Templates

Campaign Management

SPAM Compliance

Basic Reporting and Analytics

Surveys and Polling

Segmentation

Contact Database

Sales Intelligence & Conversion Rates

Dynamic Content

Vendor Capability Ratings

Average 83

Ease of Implementation

Business Value Created

Ease of IT Administration

Product Strategy and Rate of Improvement

Ease of Data Integration

Usability and Intuitiveness

Quality of Features

Ease of Customization

Breadth of Features

Availability and Quality of Training

Vendor Support

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Constant Contact Reviews

MIGUEL ANGEL M.

Role: Operations
Industry: Telecommunications
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Aug 2021

The grow place to send news to clients

Likeliness to Recommend

10 /10

What differentiates Constant Contact from other similar products?

Something very wonderful is the integration in addition to sending emails is the integration with their other services such as websites, logo makers, online store is an omnichannel.

What is your favorite aspect of this product?

the service and the integration between all your services make you a great service

What do you dislike most about this product?

I think the prices should design plans for all types of businesses or a type of pay you go plan

What recommendations would you give to someone considering this product?

that the service is in more languages in addition integrations with third-party applications where a unique ecosystem can be created

Pros

Reliable
Enables Productivity
Unique Features
Fair

Edith K.

Role: Sales Marketing
Industry: Telecommunications
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Aug 2021

Powerful email marketing application.

Likeliness to Recommend

10 /10

What differentiates Constant Contact from other similar products?

Constant Contact has helped us to grow our business in a big way. It allows us to market our products and services online thus saving us much time and cost. It has great features that allow you to create campaigns and instantly send them.

What is your favorite aspect of this product?

I like Constant Contact because it is easy and simple to use. Getting started with it is extremely easy and fast.

What do you dislike most about this product?

Constant Contact is a recommendable software for email marketing. I have nothing to dislike about it.

What recommendations would you give to someone considering this product?

For email marketing purposes, i recommend Constant contact.

Pros

Helps Innovate
Continually Improving Product
Reliable
Performance Enhancing

Damini G.

Role: Sales Marketing
Industry: Manufacturing
Involvement: End User of Application

Validated Review

Verified Reviewer

Submitted Aug 2021

Fantastic email marketing tool

Likeliness to Recommend

8 /10

What differentiates Constant Contact from other similar products?

Constant contact has better user experience for email creation and nurture workflows.

What is your favorite aspect of this product?

Email templates are very useful with simple drag and drop functionality.

What do you dislike most about this product?

We faced difficulty while CRM integration of the platform.

What recommendations would you give to someone considering this product?

Good investment for email marketing and automation

Pros

Reliable
Trustworthy
Unique Features
Efficient Service

Latest Research

Constant Contact

What is Constant Contact?

Company Details

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Awards & Recognition

Constant Contact Ratings

87 Likeliness to Recommend

90 Plan to Renew

87 Satisfaction of Cost Relative to Value

1 Since last award

Emotional Footprint Overview

+84 Net Emotional Footprint

How much do users love Constant Contact?

Pros

Feature Ratings Average rating of all product features, some of which may not be shown below

Email Delivery The ability to send email to large number of recipients at-scale.

Auto-Responders The ability to send an automated email to new contacts, interact when subscribers engage with previous emails, and auto-respond when they join a new list.

Email Templates The ability to create and curate email templates based off of approved brand standards.

Campaign Management Email campaign management is a sequence of marketing efforts that contacts multiple recipients and are designed to reach out to subscribers at the best time.

SPAM Compliance The ability to actively manage compliance with spam-related legislation, for example, providing opt-out capabilities.

Basic Reporting and Analytics The ability to measure metrics related to CRM/emails/campaigns.

Surveys and Polling Ability to survey customers and gather feedback.

Segmentation The ability to segregate mailing list based on criteria. Example, demographics, location, target market, existing or new customers.

Contact Database The ability for basic CRM capabilities - information about email subscribers, leads, and customers in a centralized location.

Sales Intelligence & Conversion Rates The ability to track conversion rates and ROI from email campaigns.

Dynamic Content The ability to create dynamic content changes automatically within emails that are based on the end user parameters and the goals of the marketing initiative.

Vendor Capability Ratings Average rating of all vendor capabilities, some of which may not be shown below

Ease of Implementation Successfully implementing new software is necessary to realize its full value and promote end user adoption. This data indicates whether or not the product is easy to implement.

Business Value Created Software needs to create value for employees, customers, partners, and, ultimately, shareholders. This data expresses user satisfaction - or lack thereof - with the product's business value.

Ease of IT Administration This data indicates whether IT personnel will be able to resolve issues and perform configurations efficiently and effectively.

Product Strategy and Rate of Improvement Vendors who don't stay on top of emerging needs and trends won't enable you to meet your business goals. Use this data to separate innovators from imposters.

Ease of Data Integration Use this data to determine whether the product will cause headaches or make data integration easy.

Usability and Intuitiveness End user learning curves cost the organization money. Pay attention to your end users' technical ability to determine how important UX is in your purchase.

Quality of Features Feature quality is just as important as quantity. Use this data to determine if this product will do what you're purchasing it to do, easily, intuitively, reliably, and effectively.

Ease of Customization Don't get bogged down in a difficult customization; use this data to make sure you can easily achieve the functionality you need for your particular situation.

Breadth of Features Users prefer feature rich software that enables them to perform diverse series of tasks. This data expresses user satisfaction with the product's breadth of features.

Availability and Quality of Training Effective and readily available training enables users to get the most out of the software you've chosen. Use this section to make sure your vendor's training programs and materials measure up.

Vendor Support The importance of vendor support will vary for each organization depending on internal capabilities, but there will always be issues that only the vendor can resolve.

Also Featured in...

Marketing Automation - B2C

Marketing Automation - B2B

Marketing Platforms - Midmarket

Constant Contact Reviews

MIGUEL ANGEL M.

The grow place to send news to clients

Likeliness to Recommend

Pros

Edith K.

Powerful email marketing application.

Likeliness to Recommend

Pros

Damini G.

Fantastic email marketing tool

Likeliness to Recommend

Pros

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Title

1
Since last award

Feature Ratings

Email Delivery

Auto-Responders

Email Templates

Campaign Management

SPAM Compliance

Basic Reporting and Analytics

Surveys and Polling

Segmentation

Contact Database

Sales Intelligence & Conversion Rates

Dynamic Content

Vendor Capability Ratings

Ease of Implementation

Business Value Created

Ease of IT Administration

Product Strategy and Rate of Improvement

Ease of Data Integration

Usability and Intuitiveness

Quality of Features

Ease of Customization

Breadth of Features

Availability and Quality of Training

Vendor Support