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Buffer Logo Award Winner Product Badge
Buffer Inc

Buffer

Composite Score
8.9 /10
CX Score
9.1 /10
Category
Buffer
8.9 /10

What is Buffer?

A better way to manage social media for your business. Buffer makes it easy to manage your business's social media accounts. Schedule posts, analyze performance, and collaborate with your team — all in one place.

Company Details


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Awards & Recognition

Buffer won the following awards in the Social Media Management - Enterprise category

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Buffer Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Buffer.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

88 Likeliness to Recommend

91 Plan to Renew

85 Satisfaction of Cost Relative to Value


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+93 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Buffer?

1% Negative
5% Neutral
94% Positive

Pros

  • Reliable
  • Respectful
  • Enables Productivity
  • Effective Service

Feature Ratings

Average 85

Social Moderation and Workflow Management

88

Social Media Channel Integration Inbound

87

Social Post Archival

87

Social Media Channel Integration Outbound

87

Campaign Execution

86

Dashboards and Visualization

85

Social Asset Management

84

Social Response Management

84

Contextual Analysis

84

Trend Analysis

82

Sentiment Analysis

79

Vendor Capability Ratings

Average 83

Ease of Implementation

87

Ease of Data Integration

87

Quality of Features

85

Ease of IT Administration

85

Usability and Intuitiveness

84

Business Value Created

82

Ease of Customization

82

Vendor Support

81

Product Strategy and Rate of Improvement

81

Breadth of Features

81

Availability and Quality of Training

80

Buffer Reviews

Fernando M.

  • Role: Information Technology
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Nov 2022

more speed and control when publishing

Likeliness to Recommend

10 /10

What differentiates Buffer from other similar products?

what most differentiates Buffer fe from any other company that is dedicated to the same thing is that it tends to be very easy to synchronize and to do the work required for very little effort, as in others that, apart from paying, must have a more extensive knowledge to be able to use it

What is your favorite aspect of this product?

what I love about Buffer is the ease of making the schedule of our social media posts, so it's great to have this powerful tool, because that way I avoid being connected at the time I need, simply by organizing myself and setting the time I need the publication to be made

What do you dislike most about this product?

Despite all its good things I have one negative thing to say and that is that it is a very low price, I would like it to be a little more expensive and add better tools or additional ones, perhaps it will attract more users interested in them, perhaps I am wrong but it is my point of view about it

What recommendations would you give to someone considering this product?

before I used the method of making each publication and being in the moment to be able to do it, which limited me to do other things and also had to do everything faster and disorganized. which buffer has helped me immensely and that is why I highly recommend it to those who need it

Pros

  • Continually Improving Product
  • Reliable
  • Enables Productivity
  • Efficient Service

Marco O.

  • Role: Information Technology
  • Industry: Other
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Nov 2022

the best to organize our publications in networks

Likeliness to Recommend

10 /10

What differentiates Buffer from other similar products?

what makes the difference between buffer and other companies is that they simply focused on having one of the best companies to be able to trust our publications on social networks, being one of the easiest and cheapest, with the best possible quality so far and this is something that differs from the others

What is your favorite aspect of this product?

The best thing is that it has good security, the technical support is good enough to answer our questions and help us with anything we need about the platform, we also have several tools that can help us have better control over the social networks that we use. we drive

What do you dislike most about this product?

I don't have many negative things to clarify, but it happened to me once that I placed a publication so that it would be published at 2 hours and I don't know what happened that it didn't. Maybe I was wrong but something happened and I lost the exact moment to do it. you should take it into account

What recommendations would you give to someone considering this product?

I recommend this platform to make a schedule of our publications and have a greater receptivity of readers or followers, because through it we can choose what time is best for us to publish on the social network that we indicate

Pros

  • Helps Innovate
  • Continually Improving Product
  • Performance Enhancing
  • Trustworthy

Marilyn C.

  • Role: C-Level
  • Industry: Technology
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Nov 2022

Buffer the best for programming in social networks

Likeliness to Recommend

10 /10

What differentiates Buffer from other similar products?

Overall, it's been satisfactory, but for the price, it's unrealistic to anticipate anything extraordinary, especially when compared to other major competitors like Hootsuite.

What is your favorite aspect of this product?

I really like that you don't have to worry about remembering what day it is or when you want to post in order to get your weekly updates up. You may now update at your convenience, whenever you choose. To avoid missing any updates while away, simply schedule them in advance. This service also allows you to publish to a number of other social media websites. If you often update the same content on many social media sites, you may save time by doing it here.

What do you dislike most about this product?

I've noticed that logging in to the program may be a sluggish process at times, or that it won't let me in at all. A shaky network might be the blame. Aside from the aforementioned problem, I had no other complaints about my time with Buffer.

What recommendations would you give to someone considering this product?

If you want to save time and publish to numerous social networking sites at once, you should use buffer. You'll have more time and mental space as a result to devote to improving the material you share on social media.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

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