What is Brandfolder?
Brandfolder is a visually-elegant and user-friendly Digital Asset Management software that allows marketers and creatives across industries to maximize their brand management potential. With its cloud-first architecture, users can organize, manipulate, distribute, and analyze their most important digital collateral from a single source of truth. With advanced AI-powered smart search, asset editing and manipulation, annotated workflow with approvals and notifications, and actionable brand insights, Brandfolder’s feature suite amplifies cross-team collaboration and productivity, and empowers external users to access the content they need with unprecedented ease.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
85 Likeliness to Recommend
100 Plan to Renew
84 Satisfaction of Cost Relative to Value
1
Since last award
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+90 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Brandfolder?
Pros
- Respectful
- Security Protects
- Enables Productivity
- Inspires Innovation
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Digital Asset Findability
Collaboration
Digital Asset Sharing
Cloud Offering
Integration
Automation of Metadata Creation
Intelligent Indexing
Permissions and Access Right Management
Workflow and Approval Management
Content Capture
In System Content Views
Vendor Capability Ratings
Ease of Customization
Breadth of Features
Quality of Features
Ease of Data Integration
Business Value Created
Product Strategy and Rate of Improvement
Ease of Implementation
Vendor Support
Ease of IT Administration
Usability and Intuitiveness
Availability and Quality of Training
Brandfolder Reviews
- Role: Sales Marketing
- Industry: Not for Profit
- Involvement: End User of Application
Submitted Aug 2024
Amazing features and great UX/UI
Likeliness to Recommend
Pros
- Enables Productivity
- Reliable
- Performance Enhancing
- Unique Features
Cons
- Less Efficient Service
- Vendor Friendly Policies
- Charges for Enhancements
Jeffrey G.
- Role: Information Technology
- Industry: Technology
- Involvement: End User of Application
Submitted Jan 2024
Effortless asset management with BrandFolder
Likeliness to Recommend
What differentiates Brandfolder from other similar products?
Compared to other brand management solutions, BrandFolder stands out with its simple and easy-to-use user interface. Due to its intuitive design, the platform is ideal for teams of any size or level of experience, allowing you to optimize brand management and communication.
What is your favorite aspect of this product?
BrandFolder's ease of use is its most notable quality. Brand assets are easily uploaded, organized and shared. All aspects of brand management are simplified with the ability to customize user permissions and roles, promoting effective teamwork.
What do you dislike most about this product?
While BrandFolder's ease of use is undeniable, some users may prefer more sophisticated options. While the platform meets the needs of people looking for basic brand management features, it may not be up to par for those who need more advanced capabilities.
What recommendations would you give to someone considering this product?
Businesses looking for an easy-to-use brand management solution with a low learning curve might consider BrandFolder. Think about the scalability of the platform in the future and make sure your team's needs are compatible with its features.
Pros
- Enables Productivity
- Efficient Service
- Saves Time
- Friendly Negotiation
Victor A.
- Role: Information Technology
- Industry: Telecommunications
- Involvement: Initial Implementation
Submitted Jan 2024
Solid product here. Top 2 product!
Likeliness to Recommend
What differentiates Brandfolder from other similar products?
Ease of use Amazing UI User experience is way better too.
What is your favorite aspect of this product?
API for custom integrations AI tagging
What do you dislike most about this product?
The auto-tagging feature sometimes adds irrelevant keywords to your content’s metadata, which you have to update manually. Assets can easily get mixed up or lost if you don’t have a
What recommendations would you give to someone considering this product?
If your business can afford it, go for it.
Pros
- Performance Enhancing
- Effective Service
- Saves Time
- Continually Improving Product
