
What is Bloomreach Engagement?
Bloomreach Engagement is a real-time platform with intelligent marketing automation. It offers the tools essential for reaching top customers with hyper-personalized experiences, helping businesses to drive engagement, conversion, and loyalty. As a single platform that combines the power of a customer data platform, an email service provider, artificial intelligence, marketing automation, and web personalization, Bloomreach Engagement empowers users to create highly targeted and personalized campaigns that drive revenue.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
89 Likeliness to Recommend
1
Since last award
100 Plan to Renew
84 Satisfaction of Cost Relative to Value
1
Since last award
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+97 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Bloomreach Engagement?
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Email Marketing Automation
Customer Journey Modelling
Marketing Analytics
Marketing Master Data Management
Marketing Asset Management
Marketing Project Management
SMS Marketing
Social Media Marketing Management
Mobile Marketing Management
Vendor Capability Ratings
Breadth of Features
Ease of IT Administration
Product Strategy and Rate of Improvement
Business Value Created
Ease of Implementation
Ease of Data Integration
Availability and Quality of Training
Vendor Support
Quality of Features
Usability and Intuitiveness
Ease of Customization
Also Featured in...
Bloomreach Engagement Screenshots
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Bloomreach Engagement | The Platform in Under Three Minutes
Bloomreach Engagement | Illustrating the Value of Bloomreach for Retailers
Bloomreach Engagement | Unlock the Power of Data-Driven Marketing With the Bloomreach + TikTok
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Performance overview

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Bloomreach Engagement Reviews

Lindsay j.
- Role: Consultant
- Industry: Technology
- Involvement: End User of Application
Submitted Jul 2022
Most well-liked marketing automation platform
Likeliness to Recommend
What differentiates Bloomreach Engagement from other similar products?
The tools that Bloomreach provides are equally as fantastic as itself. Its discovery tool is unparalleled and extremely potent; it offers AI-driven marketing and searches in addition to a flexible content management system. Finally, it offers complete marketing automation, all of these factors work together to boost our digital commerce and actual personalization.
What is your favorite aspect of this product?
It offers simple and flawless integration with all of the apps we use for our marketing as well as it also offers integration with email services. We can also do segmentation based on our specified criteria. Massive assistance with the bulk of efforts, and the men are absolutely invaluable with their professionalism and kind demeanor. As compared to rivals I feel Bloomreach is a little more convenient for classification and assessment of our own data.
What do you dislike most about this product?
Reaching the testing stage takes a while when it's mixed with several bugs found along the route. I guess it has a tonne of potential if these flaws are fixed and the application can run properly. Since they are primarily e-commerce-focused, other firms perhaps have to deploy a little inventiveness.
What recommendations would you give to someone considering this product?
It is highly recommended, that you must try the Bloomreach marketing automation system, and I do not doubt that once you examine it and put it to use, you'll be amazed. I truly value how user-friendly it is. I also appreciate the steadfast customer service that we have thus far had very much.
Pros
- Helps Innovate
- Unique Features
- Effective Service
- Inspires Innovation

Louis B.
- Role: Finance
- Industry: Technology
- Involvement: End User of Application
Submitted Jul 2022
Fabulous marketing automation option
Likeliness to Recommend
What differentiates Bloomreach Engagement from other similar products?
With the help of Bloomreach, the most well-liked marketing automation platform, we are now able to provide our clients with incredibly tailored and individualized customer journeys that appear to work in a magical way to improve customer engagement, brand loyalty, and ultimately our sales. It freed us up to focus on projects that demanded our full attention and produced greater revenue streams.
What is your favorite aspect of this product?
Its fantastic keyword research capabilities enable us to locate products rapidly. The ability to collaborate with retailers to make their products more meaningful and data-driven is made possible through collaboration features. Additionally, it helps make and oversee the whole experience across all media. Its most potent and beloved features are product discoverability via methods, establishing rules, and tailoring the product list to match corporate objectives.
What do you dislike most about this product?
Actually, I have very little knowledge of its shortcomings because, for the purposes for which I have used it, it has given me a seamless and faultless experience. The only thing I find problematic about it is reporting, but aside from that, everything has worked flawlessly for me. The modeling process has thus far taken a very long period and frequently fails.
What recommendations would you give to someone considering this product?
Combining the strength of consolidated customer and product information with the scale and pace of AI efficiency, Bloomreach enables revenue-driving digital commerce experiences that engage on any channel and across every trip. Many shops may be set up and maintained with ease. There is no need to spend money on setup or training.
Pros
- Helps Innovate
- Continually Improving Product
- Enables Productivity
- Inspires Innovation

Claire T.
- Role: Information Technology
- Industry: Technology
- Involvement: End User of Application
Submitted Jul 2022
Integrated and best marketing automation platform
Likeliness to Recommend
What differentiates Bloomreach Engagement from other similar products?
We find Bloomreach to be quite helpful for fragmentation, assessment of our own data, and company-wide marketing performance optimization. Massive assistance with the majority of efforts, and the men are absolutely invaluable with their expert and kind demeanor.
What is your favorite aspect of this product?
By fusing the strength of consolidated customer and product information with the scale and pace of AI-optimization, Bloomreach offers that level of personalization. It is a highly advisable, salable, and trusted system. Its integration with email services is just incredible. And if it is combined intelligently, you will discover it to be more profitable and the ideal strategy for your company.
What do you dislike most about this product?
I'd want to see more powerful reporting options because statistics and reporting can occasionally be challenging. UI can be awkward at times, but if you want to make it useful for you, you must put in the effort to customize it, which can be difficult but is possible with the aid of your IT staff.
What recommendations would you give to someone considering this product?
Every business that wants to gather a lot of data, store it, analyze it, and develop content and campaigns using that data should use the Bloomreach platform. It is a flexible tool that gives you knowledge of every facet of your company. It enables you to get greater favor with your clients.
Pros
- Continually Improving Product
- Reliable
- Enables Productivity
- Trustworthy