
What is Asana?
With tasks, projects, conversations and dashboards, Asana enables teams to move work from start to finish.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
89 Likeliness to Recommend
97 Plan to Renew
87 Satisfaction of Cost Relative to Value
1
Since last award
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+94 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Asana?
Pros
- Enables Productivity
- Helps Innovate
- Reliable
- Respectful
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Collaboration
Workflow Management
Planning and Scheduling
Dependency and Milestone Tracking
Document Management
Resource Management
Hierarchical Task Management
Mobile Access
Reporting
Time & Expense Tracking
Budget Management
Vendor Capability Ratings
Business Value Created
Ease of Implementation
Quality of Features
Breadth of Features
Usability and Intuitiveness
Ease of Data Integration
Product Strategy and Rate of Improvement
Ease of Customization
Ease of IT Administration
Availability and Quality of Training
Vendor Support
Also Featured in...
Task Management
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Product Management
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Objectives and Key Results
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Asana Reviews
Ananda T.
- Role: Information Technology
- Industry: Technology
- Involvement: End User of Application
Submitted May 2025
a win for family coordination.
Likeliness to Recommend
What differentiates Asana from other similar products?
asana’s handier than todoist for organizing household projects, like renovations or vacations. it’s our family’s shared checklist, minus the paper.
What is your favorite aspect of this product?
i can create a project for “kitchen remodel” with tasks like “pick tiles” or “call contractor.” the calendar view shows deadlines, so we stay on schedule. the mobile app lets everyone chip in ideas from anywhere.
What do you dislike most about this product?
the interface feels a bit formal for casual family use, which can deter some.
What recommendations would you give to someone considering this product?
for family planning, asana keeps everyone on the same page.
Pros
- Helps Innovate
- Continually Improving Product
- Enables Productivity
- Caring
Sajid A.
- Role: Finance
- Industry: Finance
- Involvement: End User of Application
Submitted Mar 2025
Streamline Your Workflow with Asana
Likeliness to Recommend
What differentiates Asana from other similar products?
Asana helps teams stay on top of their work by offering different ways to track progress, like lists, timelines and boards. It makes things flexible, so no matter how a team works, they can set it up to match their style.
What is your favorite aspect of this product?
Asana’s simplicity is what makes it powerful. It doesn’t overwhelm you with too many options at once, but when you need advanced features like automation and task dependencies, they’re right there, ready to use.
What do you dislike most about this product?
The notifications can be inconsistent. Sometimes, updates don’t arrive in real-time, which can lead to delays in responding to important tasks.
What recommendations would you give to someone considering this product?
Customize it to match your workflow. Asana is flexible, so set up projects in a way that makes sense for your team, whether that’s using lists, boards, or timelines.
Pros
- Continually Improving Product
- Reliable
- Enables Productivity
- Trustworthy

Charles M.
- Role: Sales Marketing
- Industry: Utilities
- Involvement: IT Leader or Manager
Submitted May 2025
Clear Goal and Progress Tracking Project Manager.
Likeliness to Recommend
What differentiates Asana from other similar products?
Supports complex project structures without becoming overly technical.
What is your favorite aspect of this product?
The Design for non-technical teams like myself, with a simple and visually appealing UI. This makes it easy to onboard and fast adoption even for users new to project management tools.
What do you dislike most about this product?
None at the moment.
What recommendations would you give to someone considering this product?
Scalable for both small and large enterprises.
Pros
- Helps Innovate
- Continually Improving Product
- Performance Enhancing
- Enables Productivity