What is Asana?
With tasks, projects, conversations and dashboards, Asana enables teams to move work from start to finish.
Company Details
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Real user data aggregated to summarize the product performance and customer experience.
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Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
89 Likeliness to Recommend
97 Plan to Renew
86 Satisfaction of Cost Relative to Value
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+94 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Asana?
Pros
- Enables Productivity
- Helps Innovate
- Reliable
- Performance Enhancing
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Collaboration
Planning and Scheduling
Workflow Management
Dependency and Milestone Tracking
Resource Management
Document Management
Hierarchical Task Management
Mobile Access
Reporting
Time & Expense Tracking
Budget Management
Vendor Capability Ratings
Ease of Implementation
Business Value Created
Quality of Features
Breadth of Features
Usability and Intuitiveness
Ease of Data Integration
Product Strategy and Rate of Improvement
Ease of Customization
Ease of IT Administration
Availability and Quality of Training
Vendor Support
Also Featured in...
Task Management
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Product Management
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Objectives and Key Results
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Asana Reviews
Kayode F.
- Role: Operations
- Industry: Media
- Involvement: End User of Application
Submitted Aug 2025
Asana: The Digital Workspace That Keeps Me Sane
Likeliness to Recommend
What differentiates Asana from other similar products?
For me, I would say, how intuitive it is... especially for non-technical teams. Tools like Jira or Monday.com can feel too techy or corporate. Asana combines both structure and simplicity. And, of course, it’s flexible. Over time, I’ve used it for content calendars, event planning, social media workflows, even personal goals.
What is your favorite aspect of this product?
Asana is unique in such a way that it gives Clarity... and for me, that would be what I love most about the software. Asana literally gave me mental peace. Before it, I was tracking tasks in Google Docs, Trello, sticky notes, and random Slack messages. Things were falling through the cracks. But once I moved everything into Asana, I finally had a single source of truth and my brain could chill.
What do you dislike most about this product?
Asana is cool to use, but it has its own "but". It can feel bloated if one overuses it. At some point, I had too many projects, tags, sections, rules; and it started to feel like managing the tool became a task of its own.
What recommendations would you give to someone considering this product?
For anyone considering using the product, just some basic things to note: First is, Start small... one team, one project, simple lists. Grow from there. Secondly, use templates (they’ll save you tons of time). Also, don’t over-engineer it. Let it be your helper, not another system to babysit. And most importantly, I would advise to clean up your completed tasks once in a while. Trust me, with this, your future self will thank you.
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Vikas B.
- Role: Information Technology
- Industry: Technology
- Involvement: End User of Application
Submitted Jul 2025
the free version is very powerful.
Likeliness to Recommend
What differentiates Asana from other similar products?
other tools have a very limited free plan. asana is better because their free version is very generous and is good enough for most small teams.
What is your favorite aspect of this product?
i love that i can have up to 15 people on my team and create unlimited projects and tasks, all for free.
What do you dislike most about this product?
the most powerful features, like the timeline view and custom fields, are only available on the paid plans.
What recommendations would you give to someone considering this product?
if you are a small team or a freelancer, the free version of asana is probably all you will ever need.
Pros
- Helps Innovate
- Reliable
- Trustworthy
- Unique Features
Jonathan P.
- Role: Information Technology
- Industry: Consulting
- Involvement: End User of Application
Submitted Jul 2025
In-app chat makes it easy to talk to people
Likeliness to Recommend
What differentiates Asana from other similar products?
Asana's in-app chat is better than Discord for task-oriented conversations because it keeps lines related to work. It's my digital meeting place for quick syncs.
What is your favorite aspect of this product?
I can talk about jobs like "fix UI bug" in-app chat without leaving Asana. I can @mentione for answers, just to keep things tight.
What do you dislike most about this product?
The free plan only lets you chat, and it doesn't include rich media like GIFs.
What recommendations would you give to someone considering this product?
No need to switch apps for job chats with Asana's in-app chat.
Pros
- Helps Innovate
- Enables Productivity
- Trustworthy
- Client Friendly Policies
Cons
- Less Generous
