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Ahrefs Logo Award Winner Product Badge
Ahrefs Logo Award Winner Product Badge
Ahrefs Pte. Ltd

Ahrefs

Composite Score
8.6 /10
CX Score
8.7 /10
Category
Ahrefs
8.6 /10

What is Ahrefs?

hrefs is an all-in-one SEO toolset for growing search traffic and optimizing websites. To do that, Ahrefs crawls the web, stores tons of data and makes it accessible via a simple user interface. Ahrefs has grown into a complete SEO suite by developing tools like Keywords Explorer for keyword research, Content Explorer for analyzing content, Rank Tracker for monitoring keyword rankings, and Site Audit for auditing and optimizing websites.

Company Details


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Awards & Recognition

Ahrefs won the following awards in the Search Engine Optimization category

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Ahrefs Ratings

Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard to access more information on Ahrefs.

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

87 Likeliness to Recommend

87 Plan to Renew

2
Since last award

79 Satisfaction of Cost Relative to Value

1
Since last award


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Emotional Footprint Overview

Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.

+85 Net Emotional Footprint

The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.

How much do users love Ahrefs?

3% Negative
4% Neutral
93% Positive

Pros

  • Fair
  • Enables Productivity
  • Efficient Service
  • Saves Time

Feature Ratings

Average 82

Backlink Tools

87

Keyword Research

86

Competition Analysis

86

On-Page Tracker/Optimization

82

Analytics and Reporting

82

Holistic Visibility Tracking

82

Rank Tracking

82

Change Tracking

80

Auditing

80

Local SEO

79

Alerts

77

Vendor Capability Ratings

Average 82

Breadth of Features

86

Quality of Features

85

Ease of Implementation

85

Usability and Intuitiveness

84

Business Value Created

83

Product Strategy and Rate of Improvement

82

Ease of Data Integration

81

Ease of IT Administration

81

Availability and Quality of Training

80

Ease of Customization

79

Vendor Support

75

Ahrefs Reviews

Aryan S.

  • Role: Information Technology
  • Industry: Education
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Dec 2023

Easy to use SEO management tool.

Likeliness to Recommend

10 /10

What differentiates Ahrefs from other similar products?

Ahrefs distinguishes itself with robust SEO features, excelling in competitor analysis, technical audits, keyword tracking, content analysis, and backlink audits. However, internal linking recommendations, bulk data exports, and data visualization could see improvement for a more comprehensive user experience.

What is your favorite aspect of this product?

Ahrefs' prowess in keyword research, uncovering high-volume, low-competition keywords swiftly. The platform's SEO audits and real-time competitor link monitoring provide valuable insights for strategic SEO planning.

What do you dislike most about this product?

One drawback is the need for enhancements in Ahrefs' internal linking suggestions, bulk data exports, and data visualization. These improvements would contribute to a more seamless and efficient user experience.

What recommendations would you give to someone considering this product?

For comprehensive SEO, Ahrefs is a valuable toolkit, offering in-depth competitor analysis and keyword research. To enhance user experience, integrating Google Search Console ranks, minimizing false link alerts, and refining internal linking suggestions would be beneficial.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Bùi H.

  • Role: Sales Marketing
  • Industry: Technology
  • Involvement: Business Leader or Manager
Validated Review
Verified Reviewer

Submitted Nov 2023

First SEO tool everyone need to know

Likeliness to Recommend

9 /10

What differentiates Ahrefs from other similar products?

Ahrefs has a unique metric called Ahrefs Rank, which ranks all the websites in the world based on their backlink profile strength. This can help you identify the most authoritative and influential websites in your niche, as well as the potential link opportunities.

What is your favorite aspect of this product?

Ahrefs has a site audit tool that helps you identify and fix the technical and SEO issues on your website.

What do you dislike most about this product?

Ahrefs do not have tools for Social tracking

What recommendations would you give to someone considering this product?

Use Ahrefs regularly to monitor your SEO progress and optimize your website and content. You can also use Ahrefs to spy on your competitors and learn from their strategies.

Pros

  • Helps Innovate
  • Continually Improving Product
  • Reliable
  • Performance Enhancing

Janet G.

  • Role: C-Level
  • Industry: Finance
  • Involvement: End User of Application
Validated Review
Verified Reviewer

Submitted Oct 2023

Unique Data on a Website — Easy to Follow & Act On

Likeliness to Recommend

10 /10

What differentiates Ahrefs from other similar products?

The Website Authority Checker is the most unique feature of Ahrefs. Get a quick and easy to understand snapshot that you will understand at a glance.

What is your favorite aspect of this product?

Ahrefs offers an easy to comprehend site audit with actionable insights—and it's for free!

What do you dislike most about this product?

Free site audits could happen more often, although I recognize they need to make money!

What recommendations would you give to someone considering this product?

Go for the free site audits and the authority check; stay for the actionable insights.

Pros

  • Reliable
  • Enables Productivity
  • Unique Features
  • Helps Innovate

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