What is Ahrefs?
hrefs is an all-in-one SEO toolset for growing search traffic and optimizing websites. To do that, Ahrefs crawls the web, stores tons of data and makes it accessible via a simple user interface. Ahrefs has grown into a complete SEO suite by developing tools like Keywords Explorer for keyword research, Content Explorer for analyzing content, Rank Tracker for monitoring keyword rankings, and Site Audit for auditing and optimizing websites.
Company Details
Need Assistance?
We're here to help you with understanding our reports and the data inside to help you make decisions.
Get AssistanceAhrefs Ratings
Real user data aggregated to summarize the product performance and customer experience.
Download the entire Product Scorecard
to access more information on Ahrefs.
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
87 Likeliness to Recommend
87 Plan to Renew
2
Since last award
79 Satisfaction of Cost Relative to Value
1
Since last award
Emotional Footprint Overview
Product scores listed below represent current data. This may be different from data contained in reports and awards, which express data as of their publication date.
+85 Net Emotional Footprint
The emotional sentiment held by end users of the software based on their experience with the vendor. Responses are captured on an eight-point scale.
How much do users love Ahrefs?
Pros
- Fair
- Enables Productivity
- Efficient Service
- Saves Time
How to read the Emotional Footprint
The Net Emotional Footprint measures high-level user sentiment towards particular product offerings. It aggregates emotional response ratings for various dimensions of the vendor-client relationship and product effectiveness, creating a powerful indicator of overall user feeling toward the vendor and product.
While purchasing decisions shouldn't be based on emotion, it's valuable to know what kind of emotional response the vendor you're considering elicits from their users.
Footprint
Negative
Neutral
Positive
Feature Ratings
Backlink Tools
Keyword Research
Competition Analysis
On-Page Tracker/Optimization
Analytics and Reporting
Holistic Visibility Tracking
Rank Tracking
Change Tracking
Auditing
Local SEO
Alerts
Vendor Capability Ratings
Breadth of Features
Quality of Features
Ease of Implementation
Usability and Intuitiveness
Business Value Created
Product Strategy and Rate of Improvement
Ease of Data Integration
Ease of IT Administration
Availability and Quality of Training
Ease of Customization
Vendor Support
Also Featured in...
Ahrefs Reviews
- Role: C-Level
- Industry: Education
- Involvement: End User of Application
Submitted Aug 2022
Best for Keyword research and link analysis
Likeliness to Recommend
Pros
- Helps Innovate
- Continually Improving Product
- Performance Enhancing
- Enables Productivity
Ruby G.
- Role: Sales Marketing
- Industry: Technology
- Involvement: IT Leader or Manager
Submitted Aug 2022
A must have seo tool for online marketing
Likeliness to Recommend
What differentiates Ahrefs from other similar products?
The primary benefit of using a keyword research tool such as Ahrefs is that it allows you to see the keywords people are using to find your site. This can give you an idea of which keywords are working and which are not. It can also show you if there are any gaps in your search optimization strategy.
What is your favorite aspect of this product?
Ahrefs gives you access to more data than you would otherwise have. This includes things like how many people are searching for certain keywords, how long they’ve been doing so, and how much traffic they generate. This can help you to refine your SEO strategy and make sure that you’re targeting the right keywords. It can also help to identify any areas for improvement so that you can address them head-on before it’s too late.
What do you dislike most about this product?
Its expensive and doesn't have features for paid marketing
What recommendations would you give to someone considering this product?
It can be a little confusing to know where to start when it comes to SEO, so if you’re new to the game, Ahrefs can be really useful
Pros
- Helps Innovate
- Continually Improving Product
- Reliable
- Performance Enhancing
Preetika T.
- Role: Sales Marketing
- Industry: Technology
- Involvement: Business Leader or Manager
Submitted Jun 2022
Perfect competitive analysis tool
Likeliness to Recommend
What differentiates Ahrefs from other similar products?
Backlinks indexing dates. Content gap better than semrush Better UI
What is your favorite aspect of this product?
Audit feature
What do you dislike most about this product?
Cost🙂 It is evident that for basic version I could opt only 5 projects there.
What recommendations would you give to someone considering this product?
In depth Insight on industry competition
Pros
- Helps Innovate
- Continually Improving Product
- Client's Interest First
- Over Delivered
